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trawa Tech Stack

AI-powered green energy procurement and optimization for German SMEs

Services for Renewable Energy Berlin 51–200 employees Founded 2022 Privately Held

trawa sells dynamic green electricity contracts and energy management software to mid-market manufacturers and services businesses in Germany, Austria, and the Netherlands. The stack—Python, TypeScript, Airflow, n8n, Terraform, AWS—reflects a data-intensive backend focused on tariff optimization and consumption forecasting, not a typical SaaS vendor stack. Active hiring tilts heavily toward operations, sales, and marketing (25 of 40 roles), with engineering at only 2 headcount; this ratio signals a go-to-market phase where commercial execution and customer onboarding dominate engineering output.

Tech Stack 28 technologies

Core Stackn8n Zapier AWS Terraform Docker GitHub Actions Python TypeScript Grafana Sentry HubSpot Airtable Power Query Apache Airflow Make DATEV DUO ERP Excel ChatGPT incident.io Claude Meta Instagram X YouTube LinkedIn Google Calendar

What trawa Is Building

Challenges

  • Entering new market
  • High energy costs for smes
  • Energy price volatility
  • Energy and load profile optimization
  • Scaling local presence
  • Competing with incumbents
  • Transitioning from external to in-house accounting
  • Improving battery performance metrics
  • Building processes and structures
  • Process automation

Active Projects

  • Local market-entry strategy
  • Energy supply offering
  • Market entry strategy development
  • Designing market-specific sales strategy
  • Opening local office
  • Develop acquisition channels
  • Customer onboarding
  • Commercial launch
  • Customer journey optimization
  • Closing first lighthouse customers

Hiring Activity

Decelerating40 roles · 8 in 30d

Department

Ops
10
Sales
8
Marketing
7
Finance
3
Support
3
Engineering
2
HR
2
Product
1

Seniority

Mid
9
Junior
7
Lead
6
Manager
5
Senior
5
Intern
4

Notable leadership hires: Head of Marketing, Country Lead, Head of Product

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About trawa

trawa provides holistic energy solutions for small and mid-sized enterprises in Germany and neighboring markets. The offering comprises three layers: direct procurement of certified green electricity from wind and solar parks, hybrid dynamic pricing that adjusts consumption patterns against wholesale market conditions, and cloud-based energy management software for real-time visibility and optimization. Founded in 2022 by former management consultants, mathematicians, and data scientists, the company positions itself as a data-first alternative to incumbent energy suppliers whose standard tariffs and rigid contract terms lock SMEs into higher costs. Current focus spans local market expansion (Austria, Netherlands), customer acquisition strategy, and scaling the customer onboarding and journey workflows.

HeadquartersBerlin
Company Size51–200 employees
Founded2022
Hiring MarketsGermany, Austria, Netherlands

Frequently Asked Questions

What tech stack does trawa use?

Python, TypeScript, Apache Airflow, n8n, Terraform, Docker, AWS, GitHub Actions, Grafana, and Sentry. Integration tools include Zapier, Make, and HubSpot for CRM and sales workflows.

Where is trawa headquartered and expanding?

Headquartered in Berlin, Germany. Active hiring and market-entry projects span Germany, Austria, and the Netherlands, with strategic initiatives focused on local office openings and country-specific sales strategies.

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