Radar-based performance analytics for golf, baseball, and Olympic sports
TrackMan operates a 20-year-old radar technology platform deployed across professional sports, broadcast networks, and amateur athletics. The tech stack is weighted toward mobile (.NET, C#, iOS, Android, React) and 3D rendering (Unity, Shader Graph, C++), with Salesforce and Monday.com anchoring sales and ops — a setup that reflects a product-led sports business serving both performance professionals and broadcasters. Current hiring momentum (50 roles posted in 30 days, accelerating velocity) clusters in sales and engineering, signaling expansion into new territories and product surface areas.
Notable leadership hires: Team Lead, operations director, Chief Operating Officer
TrackMan manufactures and operates radar-based performance measurement systems used by professional athletes, coaches, equipment manufacturers, broadcast networks, and amateur players across golf, baseball, tennis, and Olympic field events. The product suite includes on-course/field radar capture, mobile apps for analysis, simulator installations, and broadcast graphics integration. Distribution spans professional sports organizations (every MLB team, top international baseball leagues, PGA Tour professionals), major broadcast partners (Golf Channel, BBC, CNN), and grassroots amateur levels. The company is headquartered in Denmark with 501–1,000 employees and maintains active hiring across nine countries including the US, Japan, and South Korea.
TrackMan's stack spans mobile (iOS, Android, Swift, Kotlin), backend (.NET, C#, Azure, MongoDB), graphics (Unity, C++, Shader Graph), and web (React, JavaScript). They use Salesforce for sales operations and Monday.com for project tracking.
Golf (PGA Tour, club fitting, amateur play), baseball (all MLB teams plus international pro leagues and NCAA), tennis, and Olympic field events including hammer throw and shot put. TrackMan also powers broadcast graphics for Golf Channel, BBC, and CNN.
Other companies in the same industry, closest in size