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Trackier Tech Stack

Attribution and performance marketing platform for affiliate and mobile campaigns

Technology, Information and Internet New Delhi, Delhi 51–200 employees Founded 2017 Privately Held

Trackier is a bootstrapped SaaS platform built in India serving performance and mobile marketing teams across 20+ countries. The stack—Go, Node.js, Python, Kafka, Kubernetes, and gRPC—reflects a backend-heavy, event-streaming architecture suited to real-time attribution tracking. Active pain points around ROAS improvement, CAC reduction, and integration challenges reveal a product focused on solving measurement and scaling friction in affiliate-driven growth loops.

Tech Stack 26 technologies

Core StackGo Node.js Python PHP Docker Kubernetes Jenkins GitHub Actions Kafka gRPC Meta Ads Google Ads HubSpot Google Analytics Adobe Photoshop Adobe Illustrator Figma Postman TypeScript Selenium LinkedIn Excel Google Sheets iOS Android Requests

What Trackier Is Building

◆Challenges

Roas improvement
Cac reduction
Winning campaign scaling
Meeting sla timelines
Integration challenges
Technical issues

▲Active Projects

Customer onboarding project plans
Sdk integration process
Workflow optimization

Hiring Activity

Minimal6 roles · 0 in 30d

Department

Engineering

2

Design

1

Marketing

1

Sales

1

Support

1

Seniority

Junior

2

Senior

2

Intern

1

Manager

1

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About Trackier

Trackier builds SaaS attribution and performance marketing software for brands running affiliate, mobile, and partner-led campaigns. The platform is used by mid-to-enterprise customers across eCommerce, fintech, and marketplace verticals in over 20 countries, with revenue exceeding $5M annually and no external funding. The team is small and distributed across product, design, and go-to-market functions, working closely with customers on onboarding and SDK integration. Core use cases center on tracking partner-driven conversions, optimizing campaign ROAS, and reducing customer acquisition cost through partner channels.

HeadquartersNew Delhi, Delhi

Company Size51–200 employees

Founded2017

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does Trackier use?

Go, Node.js, Python, and PHP for backend services; Kafka and gRPC for event streaming and inter-service communication; Docker and Kubernetes for infrastructure; GitHub Actions and Jenkins for CI/CD; Figma, Postman, and Selenium for development tooling.