TotalPass Brasil Tech Stack

Corporate wellness platform integrating gym access, online fitness, and mental health

Wellness and Fitness Services São Paulo, São Paulo 201–500 employees Founded 2016 Privately Held

TotalPass Brasil operates a B2B wellness benefit platform connecting corporate employees to thousands of gyms and digital health services across Brazil. The tech stack—Salesforce, HubSpot, and a full analytics suite (Power BI, Redshift, SageMaker, Looker)—reflects a sales-driven, data-heavy organization. Active projects around fraud detection ML models and indirect sales channel development signal both operational maturity challenges (scaling fraud prevention) and go-to-market expansion, while hiring skews heavily toward sales (9 roles) relative to engineering (3), indicating a company in commercial scaling mode rather than product-infrastructure build.

Tech Stack 33 technologies

Core StackSalesforce HubSpot Power BI Java Ruby on Rails Figma Ruby Python AWS AWS Glue Redshift SageMaker Tableau Looker Google Data Studio Salesforce Marketing Cloud Salesforce Sales Cloud SQL AmpScript HTML CSS Apollo R GCP Azure Athena QuickSight Excel Google Sheets Pipedrive+3 more

What TotalPass Brasil Is Building

◆Challenges

Fraud detection at scale
Fraud prevention optimization
Contract renewal
Data quality and governance
Improving channel performance
Risk identification in customer portfolio
Complex sales cycles
High-value contract management
Prospects not captured by marketing
Generating qualified demand

▲Active Projects

Develop indirect sales channels
Create commercial marketing strategies
Monitor channel performance
Scalable high-availability platform
Product evolution
Fraud detection model development
Behavioral segmentation for fraud prevention
Fraud detection ml models
Fraud monitoring dashboards
Cloud integration of fraud models

Hiring Activity

Steady25 roles · 9 in 30d

Department

Sales

Engineering

Data

Product

Administration

Design

Finance

Seniority

Mid

Senior

Junior

Lead

Notable leadership hires: Tech Lead

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About TotalPass Brasil

TotalPass Brasil provides corporate employees access to a network of gyms, online training programs, psychological counseling, and meditation services—designed to address both physical and mental wellness. Founded in 2016, the company has grown to 201–500 employees based in São Paulo, Brazil, operating exclusively in the Brazilian market. The platform integrates thousands of gym locations across the country with over 250 fitness modalities, supplemented by digital-first mental health and wellness offerings. Revenue generation depends on B2B contracts with mid-market and enterprise employers; the organization handles high-value contract cycles and manages channel partner relationships.

HeadquartersSão Paulo, São Paulo

Company Size201–500 employees

Founded2016

Hiring MarketsBrazil

Frequently Asked Questions

What is TotalPass Brasil's tech stack?

Core: Salesforce (CRM and marketing cloud), HubSpot, SQL. Analytics: Power BI, Google Data Studio, Redshift, Tableau, Looker, QuickSight. Cloud: AWS (including Glue, Athena, SageMaker), GCP, Azure. Backend: Ruby on Rails, Python, Java. Design: Figma.

What is TotalPass Brasil working on?

Core projects: fraud detection and prevention (ML models, monitoring dashboards, behavioral segmentation), platform scalability, product evolution, and go-to-market expansion (indirect sales channels, commercial marketing, channel performance monitoring). Also addressing contract renewal and qualified demand generation.