tink operates a scaled e-commerce business in smart home hardware, serving over a million customers across Germany, Austria, the Netherlands, Belgium, and Sweden since 2016. The hiring mix—heavy in sales and product roles, with a cluster of interns—paired with active projects around GTM scaling, new business model launches, and manufacturer sourcing, signals a company in concurrent expansion mode: broadening product categories, entering adjacent verticals (notably tink.energy), and building supply chain maturity. Pain points around China negotiations and new business-from-zero development confirm the operational complexity of managing both hardware inventory and market expansion.
Notable leadership hires: Head of Sales
tink is a Berlin-based e-commerce platform specializing in smart home hardware, connected devices, and installation services. The company sells through an online storefront, handling inventory, logistics, and customer acquisition across five European markets. Revenue exceeds €100 million and the customer base exceeds one million. Beyond retail hardware, tink offers what it positions as holistic solutions—bundling products with services and climate-focused outcomes. The business model involves partnerships with major hardware brands (Google, Apple, SONOS, Bosch) and increasingly direct manufacturer relationships. Current focus includes scaling a new energy vertical (tink.energy) and optimizing the operational infrastructure—finance processes, supply chain, and installation workflows—to support geographic and category expansion.
tink generates over €100 million in annual revenue across five European markets (Germany, Austria, Netherlands, Belgium, Sweden).
tink is headquartered in Berlin, Germany, founded in 2016. Currently hiring in Germany only.
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