Super Speciosa Tech Stack

Direct-to-consumer kratom brand scaling e-commerce operations

Wellness and Fitness Services Fort Lauderdale, Florida 11–50 employees Founded 2016 Privately Held

Super Speciosa is a kratom supplement brand built on Shopify + HubSpot + Klaviyo, with an engineering team actively adopting React Native while optimizing their marketing stack. Their hiring mix—6 engineers, 5 marketers, 2 ops, 1 sales—combined with active projects around Klaviyo syncing, store speed, and customer journeys, reveals a D2C operator focused on conversion efficiency and retention rather than outbound growth.

Tech Stack 18 technologies

Core StackHubSpot Salesforce Shopify JavaScript Klaviyo Canva Figma Laravel PHP MySQL Vue Microsoft Office Liquid HTML CSS GemPages Yotpo

AdoptingReact Native

What Super Speciosa Is Building

◆Challenges

Improving retention and conversion
Optimizing shopify ecosystem
Reducing development time-to-value
Expanding into b2b channels
Scaling d2c operations
Enhancing klaviyo ecosystem
Driving sales growth
Storefront performance
Customer conversion
Internal tech for b2b growth

▲Active Projects

Building high-performing flows
Core internal and customer-facing systems
Improving klaviyo + shopify syncing
Designing customer journeys
Crms and internal applications
Store speed optimization
Landing page creation
Landing page development
Cro audits
Enhancing klaviyo ecosystem

Hiring Activity

Steady15 roles · 5 in 30d

Department

Engineering

Marketing

Ops

Sales

Seniority

Mid

Junior

Senior

Lead

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About Super Speciosa

Super Speciosa manufactures and sells kratom herbal supplements direct-to-consumer, emphasizing product quality and supply-chain transparency. Founded in 2016 and based in Fort Lauderdale, Florida, the company operates a 11–50 person team distributed across the US, Colombia, Brazil, and South Asia. The business runs on Shopify for commerce, HubSpot and Salesforce for customer management, and Klaviyo for marketing automation—a typical D2C stack. Current priorities include retention optimization, storefront performance, and internal tooling to support a potential B2B expansion.

HeadquartersFort Lauderdale, Florida

Company Size11–50 employees

Founded2016

Hiring MarketsUnited States, Colombia, Brazil, Pakistan, India, Philippines, Mexico, Chile

Frequently Asked Questions

What tech stack does Super Speciosa use?

Shopify (e-commerce), HubSpot and Salesforce (CRM), Klaviyo (email/marketing automation), Laravel and PHP (backend), React Native (adopting for mobile), plus design tools Figma and Canva.

What is Super Speciosa working on?

Improving Klaviyo and Shopify integration, store speed optimization, customer retention and conversion flows, landing page development, and internal systems to support B2B expansion.