Free learning platform with 6M+ users across DACH, monetizing via employer recruiting
Studyflix operates a free e-learning platform with over 6 million users across Germany, Austria, and Switzerland, now pivoting toward employer services (recruiting, employer branding, employee training). The tech stack is heavily analytics and marketing-focused (Google Analytics, BigQuery, Meta/TikTok Ads, HubSpot) with minimal engineering headcount (1 role), and active projects center on revenue operations, paid-campaign scaling, and CRM retention — indicating a shift from content platform toward B2B2C talent marketplace. The intern-heavy hiring mix (14 of 31 roles) paired with finance and HR automation pain points suggests a young, scaling organization working to professionalize operations.
Studyflix is a free e-learning and career platform serving over 6 million users in Germany, Austria, and Switzerland, with a focus on Gen Z students, apprentices, and early-career professionals. The company monetizes through employer services: recruitment advertising and job placements to a curated audience of young talent, employer branding campaigns, and an internal training offering of 8,000 learning videos for employee development. Founded in 2018 and acquired by Embrace HR in 2023, Studyflix operates from Augsburg, Germany with a 51–200 person team. Current operational priorities center on scaling paid advertising channels, automating finance and HR workflows, and building out revenue operations infrastructure to support B2B growth.
Studyflix has over 6 million active users across the DACH region (Germany, Austria, Switzerland), primarily students, apprentices, and young professionals.
Core stack includes Google Analytics 4, BigQuery, Python, R, HubSpot, Meta Ads Manager, TikTok Ads, Looker Studio, and Adobe Premiere Pro for content production and marketing operations.
Currently minimal engineering hiring (1 open role). The company is hiring more heavily in marketing (7), sales (7), and HR (6), with most roles at intern or junior level.
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