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SPRINTER Tech Stack

Spanish sporting goods retailer with 210+ stores scaling omnichannel operations

Sporting Goods Manufacturing Alicante, Alicante 1,001–5,000 employees Privately Held

Sprinter operates a multi-brand sports retail network across Spain with physical stores and e-commerce, serving customers across running, football, fitness, cycling, and other sport categories. The hiring mix is heavily weighted toward sales (36 roles) with emerging focus on data infrastructure—roadmap to elevate data maturity, store assortment optimization, and data governance committee are active projects—indicating a shift from transaction-heavy retail toward analytics-driven inventory and merchandising decisions.

Tech Stack 30 technologies

Core StackFigma Adobe Creative Cloud Adobe Illustrator SketchUp AutoCAD Collibra SAP Salesforce ArcGIS Google Ads Meta Ads Outlook Word Excel Photoshop 3ds Max V-Ray Google Drive PLC QGIS Google Shopping TikTok Ads Siemens Step 7 SQL HMI Microsoft Office

What SPRINTER Is Building

Challenges

  • Meeting kpi targets
  • Resource efficiency
  • Inventory management
  • Meeting sales kpis
  • Maintaining paid channels
  • Continuity operativa del centro logístico
  • Balancing control with data democratization
  • Ensuring inventory readiness
  • Prioritizing critical data domains
  • Maintaining contract database

Active Projects

  • Roadmap to elevate data maturity
  • Store assortment optimization
  • Design data literacy training plans
  • Store opening and expansion projects
  • Organic traffic acquisition strategy
  • Cro strategy
  • Link building strategy
  • Database & reporting
  • Marketing media
  • Lead data governance committee

Hiring Activity

Steady65 roles · 20 in 30d

Department

Sales
36
Finance
5
HR
3
Marketing
3
Ops
3
Design
2
Engineering
2
Logistics
2

Seniority

Junior
28
Intern
16
Mid
10
Senior
5
Manager
4
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About SPRINTER

Sprinter is a Spanish sporting goods retailer with over 210 physical stores nationwide plus online channels. The company distributes multi-brand inventory (Nike, adidas, Puma, Fila, Asics) alongside proprietary brands across running, football, fitness, cycling, and outdoor sports. With 1,001–5,000 employees and headquarters in Alicante, Sprinter positions itself as an omnichannel leader in Spanish sports retail. The tech stack reflects both legacy retail infrastructure (SAP, PLC, HMI controls for warehouse automation) and modern marketing-to-consumer tools (Salesforce, Google Ads, Meta Ads, TikTok Ads), with active work on data governance and store optimization.

HeadquartersAlicante, Alicante
Company Size1,001–5,000 employees
Hiring MarketsSpain, Tanzania

Frequently Asked Questions

What is Sprinter's tech stack?

Sprinter uses SAP for enterprise systems, Salesforce for CRM, Google Ads and Meta Ads for marketing, Figma and Adobe Creative Cloud for design, and warehouse automation via PLC and HMI. SQL and Collibra support data infrastructure.

Where is Sprinter headquartered?

Sprinter is headquartered in Alicante, Spain, and currently hiring across Spain and Tanzania.

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