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Smith Douglas Homes Tech Stack

Regional homebuilder delivering affordable new construction across the Southeast and South

Real Estate Woodstock, Georgia 201–500 employees Founded 2008 Public Company

Smith Douglas Homes operates a regional homebuilding business across 11 markets (Atlanta, Birmingham, Charlotte, Chattanooga, Dallas-Fort Worth, Houston, Nashville, Raleigh, and Alabama/Tennessee/North Carolina coastal areas), built on a 50-year expertise base and founded in 2008. The company is sales-heavy (56 of 91 active roles) with aggressive hiring velocity (64 postings in 30 days, mostly mid-level and intern positions), while simultaneously adopting HubSpot CRM and running a national roll-out — suggesting they are scaling sales operations and standardizing customer workflows as markets expand.

Tech Stack 20 technologies

Core StackGreenhouse Revit Lucidchart Jira Azure DevOps Confluence Microsoft Office Excel Word iPad LinkedIn Recruiter Realtor.com Outlook Teams Adobe Acrobat SharePoint Google Earth AutoCAD Architecture Visio
AdoptingHubSpot

What Smith Douglas Homes Is Building

Challenges

  • Cost control
  • Quality assurance
  • Schedule adherence
  • Acquiring best sites at best price
  • Trade partner performance
  • Fast-paced hiring environment
  • Traffic generation for underperforming communities
  • Handling construction delays
  • Achieving competitive pricing
  • Optimizing crm and communication tools

Active Projects

  • Realtor outreach program
  • Implement established marketing campaign
  • Host grand opening and homeowner events
  • Home construction management using smart
  • Model home conversion
  • Sales rallies
  • Devise traffic-generation strategies for underperforming communities
  • Create marketing brochures and social media content for the sales team
  • Warranty claim handling
  • National adoption of hubspot crm

Hiring Activity

Accelerating90 roles · 65 in 30d

Department

Sales
56
Construction
23
Support
3
Engineering
2
Finance
1
HR
1
Legal
1
Marketing
1

Seniority

Mid
40
Intern
25
Junior
10
Manager
10
Senior
3
Director
1
VP
1
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About Smith Douglas Homes

Smith Douglas Homes is a publicly traded homebuilder (NYSE: SDHC) headquartered in Woodstock, Georgia. The company constructs single-family homes positioned as affordable alternatives in high-demand Southeast and South markets, targeting first-time and move-up buyers. Operations span land acquisition, permit management, construction scheduling, trade contractor coordination, sales team management, and warranty administration. The tech stack reflects a traditional construction + real-estate sales workflow (AutoCAD, Revit, Realtor.com, Greenhouse recruiting) with recent movement toward CRM modernization via HubSpot.

HeadquartersWoodstock, Georgia
Company Size201–500 employees
Founded2008
Hiring MarketsUnited States

Frequently Asked Questions

What is Smith Douglas Homes' tech stack?

Core tools: Microsoft Office (Excel, Word, Outlook, Teams, SharePoint), AutoCAD Architecture, Revit, Jira, Azure DevOps, Confluence. Real-estate and recruiting: Realtor.com, Greenhouse, LinkedIn Recruiter. Currently adopting HubSpot CRM across the organization.

How many markets does Smith Douglas Homes operate in?

11 markets: Atlanta, Birmingham, Charlotte, Chattanooga, Coastal Alabama, Dallas-Fort Worth, Greenville, Houston, Huntsville, Nashville, and Raleigh.

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