Smile is a 2,000+ person open-source services firm operating across 9 European countries, built around specialist agencies (SensioLabs, Neopixl, alter way, UX-Republic, creativestyle, Synotis). The tech stack reveals dual operating modes: design tooling (Adobe, Figma, InVision) and embedded systems work (Yocto, Buildroot, FreeRTOS, Zephyr), with active adoption of LLaMA and Mistral alongside OpenAI—indicating experimentation with open-source LLMs. Engineering-led hiring (72 engineers vs. 21 sales) combined with projects spanning public sector, luxury e-commerce, and energy infrastructure suggests a services-heavy model scaling technical delivery over business development.
Notable leadership hires: Tech Lead, Embedded Software Lead, Tech Lead Java, Marketing Director
Smile delivers digital transformation services across e-commerce, business applications (Odoo), embedded systems, IoT, and infrastructure. The firm operates through six specialized brands, each focused on distinct market segments: design, open-source platforms, e-commerce, embedded systems, and infrastructure. Projects span large public-sector programs, energy sector work, luxury event/motorsport booking platforms, and business application deployments across finance, HR, and sales functions. Headquartered in Asnières-sur-Seine with operations in Belgium, France, Morocco, and Switzerland, the company serves mid-market to enterprise clients requiring both strategic technology recommendations and hands-on implementation.
Smile uses Odoo for business applications, Adobe/Figma/Sketch for design, Jira/Confluence for collaboration, and embedded stacks (Yocto, Buildroot, FreeRTOS, Zephyr, Qt/QML). Development spans Python, Java/Spring Boot, C/C++, and Bash. They're adopting LLaMA, Mistral, and OpenAI.
Smile is headquartered in Asnières-sur-Seine, France, with 2,000+ employees across 9 European countries. Active hiring locations include France, Belgium, Switzerland, and Morocco.
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