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Sinch Tech Stack

Global communications platform processing 900M+ customer interactions annually

IT Services and IT Consulting Stockholm, Stockholm County 1,001–5,000 employees Public Company

Sinch operates a multi-channel customer communications platform (SMS, email, voice, RCS) handling 900+ million interactions yearly for 190,000+ customers. The tech stack reveals a dual-layer architecture: Salesforce ecosystem (CPQ, Billing, Revenue Cloud, Marketing Cloud) for go-to-market and enterprise customer operations, paired with cloud-native infrastructure (Kubernetes, PostgreSQL, Java, Node.js) for the messaging backbone. Active adoption of GCP, LangChain, and code-generation tooling signals a pivot toward API-first developer experience and AI-powered messaging features, while the engineering-forward hiring velocity (67 engineers vs. 53 sales roles) and SDK/infrastructure projects suggest deepening platform capabilities over sales expansion.

Tech Stack 154 technologies

Core StackSalesforce Linux Oracle Tableau Power BI AWS Java Kotlin Spring PostgreSQL C# Kubernetes Node.js React TypeScript Apex Excel PowerPoint Salesforce Marketing Cloud GCP Azure OpenAPI WebRTC SIP API Gateway Quarkus NET Core Salesforce CPQ Salesforce Billing Salesforce Revenue Cloud+119 more
AdoptingWordPress Heroku LangChain GCP Drupal Mailjet Mustache

What Sinch Is Building

Challenges

  • Scaling core infrastructure
  • Ensuring client satisfaction
  • Solid data foundation
  • Performance and scalability
  • Retaining customers
  • Improving lead management
  • Scaling billing platform efficiently
  • Ensuring compliance with regulatory requirements
  • Pipeline development
  • Ensuring data platform reliability

Active Projects

  • Next generation of our contacts platform
  • Ad campaigns
  • Integrated sales and marketing technology architecture
  • Mcp server
  • Sdk generation tooling
  • Python sdk development
  • Verification platform backend services
  • Core infrastructure for web applications
  • Sdk generator & code generation
  • Lead solution design for salesforce marketing cloud

Hiring Activity

Accelerating220 roles · 130 in 30d

Department

Engineering
67
Sales
53
Marketing
21
Support
16
Product
15
Data
11
Ops
10
Finance
6

Seniority

Senior
127
Mid
39
Manager
29
Junior
9
Director
6
Lead
3

Notable leadership hires: Technical Team Lead, Technical Lead

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About Sinch

Sinch is a publicly listed cloud communications provider (Nasdaq Stockholm: XSTO: SINCH) serving enterprises, AI innovators, and global brands with APIs and services spanning SMS, email, voice, and RCS. Founded in 2008 and profitable since inception, the company generated USD 3 billion in net sales during 2024 with over 4,000 employees across 60+ countries. Its customer base spans 190,000+ organizations; the platform processes over 900 million customer interactions annually. Core infrastructure supports messaging delivery, contact management, billing orchestration, and lead management through tight integration with Salesforce, while complementary cloud platforms (AWS, GCP, Azure) handle regional redundancy and scaling.

HeadquartersStockholm, Stockholm County
Company Size1,001–5,000 employees
Hiring MarketsChina, Sweden, Australia, Brazil, India, United States, Germany, United Kingdom

Frequently Asked Questions

What tech stack does Sinch use?

Sinch runs Salesforce (CPQ, Billing, Revenue Cloud, Marketing Cloud) for customer operations, PostgreSQL + Java/Kotlin/Spring for backend services, Kubernetes for orchestration, React/TypeScript for frontend, and AWS/GCP/Azure for cloud infrastructure. Recent adoptions include GCP and LangChain.

What countries does Sinch hire in?

Sinch actively recruits across 16 countries: China, Sweden, Australia, Brazil, India, United States, Germany, United Kingdom, Singapore, Philippines, Spain, Mexico, France, Czechia, Belgium, and Malaysia.

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