Sports betting analytics platform powered by data infrastructure and ML
Sidelines Group operates a sports betting analytics platform built on Node.js, MySQL, AWS, Kafka, and BigQuery—a stack weighted toward real-time data processing and large-scale analytics. The company is actively scaling a financial services affiliate market while building out data infrastructure, signaling expansion beyond free consumer tools into monetized partnerships. Balanced hiring across engineering, marketing, and sales suggests a transition from product-first to revenue-focused operations.
Sidelines Group is a sports technology company helping users make data-driven decisions on sports betting. Founded in 2017 by former Google engineers and machine learning specialists, the company offers free analytics tools designed to counter the sportsbooks' statistical and data advantages. The platform ingests betting data from major sportsbooks and surfaces insights to casual and professional bettors alike. Headquartered in New York with 51–200 employees, Sidelines is expanding into affiliate partnerships within financial services while strengthening its underlying data infrastructure.
Node.js, MySQL, AWS, Kafka, BigQuery, Redis, and Jenkins. The stack emphasizes real-time data streaming and large-scale analytics across betting data sources.
Yes. Engineering roles are active with mid-level and lead-level positions open. The company is also hiring across marketing and sales at balanced headcount.
New York. The company was founded in 2017 and currently employs 51–200 people, with hiring activity extending to Israel.
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