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SET ACTIVE Tech Stack

Direct-to-consumer athleisure brand scaling ecommerce and supply chain

Retail Apparel and Fashion Beverly Hills, CA 11–50 employees Founded 2018 Privately Held

SET ACTIVE is a 11–50-person athleisure brand founded in 2018, operating a Shopify-based DTC model across TikTok Shop, Meta, and Google channels. Active hiring across ecommerce, marketing, and operations—with an Ecommerce Director role posted—suggests rapid scaling of the digital storefront. Concurrent projects around inventory management, forecasting accuracy, and ecommerce platform stability signal that growth is outpacing backend operational maturity.

Tech Stack 10 technologies

Core StackShopify Stripe TikTok Shop SharePoint iSolved LinkedIn Meta Google TikTok Gorgias

What SET ACTIVE Is Building

Challenges

  • Supply chain disruptions
  • Operational risks
  • Compliance with employment laws
  • Inventory inefficiency
  • Forecasting inaccuracies
  • Overstock aging skus
  • Scalability and stability of ecommerce platform
  • External agency relationship management
  • Improving response times
  • Reducing payment disputes and fraudulent cancellations

Active Projects

  • Drops
  • International shipments
  • Contingency plans
  • Hr resource guides
  • Employer branding initiatives
  • Set surprise program
  • Ecommerce launch calendar
  • Ecommerce tech stack strategy
  • Implement automation tools to improve productivity and scalability
  • Create standardized macros, templates, and documentation

Hiring Activity

Accelerating9 roles · 4 in 30d

Department

Marketing
2
Ecommerce
1
Executive
1
Finance
1
HR
1
Ops
1
Support
1

Seniority

Director
2
Intern
1
Junior
1
Manager
1
Mid
1
Senior
1
VP
1

Notable leadership hires: Ecommerce Director

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About SET ACTIVE

SET ACTIVE designs and sells athleisure apparel through a direct-to-consumer model, targeting everyday movement and lifestyle transitions. The company operates out of Beverly Hills and sells primarily in the United States via Shopify, with secondary channels through TikTok Shop and social commerce. The product is distributed through drops and surprise releases, supported by community-driven marketing. Current operational focus includes supply chain resilience, inventory forecasting, and ecommerce platform scaling—core challenges for apparel brands managing seasonal demand and SKU proliferation.

HeadquartersBeverly Hills, CA
Company Size11–50 employees
Founded2018
Hiring MarketsUnited States

Frequently Asked Questions

What ecommerce platform does SET ACTIVE use?

SET ACTIVE operates on Shopify with secondary distribution through TikTok Shop. The company is actively investing in ecommerce tech stack strategy and platform stability to support scaling.

What is SET ACTIVE working on?

Active projects include ecommerce launch calendars, supply chain optimization, inventory forecasting improvements, and automation tools to reduce operational friction. The company is also scaling drop-based releases and international shipments.

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