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Selle Royal Group Tech Stack

Global cycling brand group producing saddles, components, and accessories

Sporting Goods Manufacturing Pozzoleone, Vicenza 1,001–5,000 employees Founded 1956 Privately Held

Selle Royal Group operates six cycling brands across saddles, pedals, wheels, shoes, and accessories from nine sites worldwide. The tech stack is heavily SAP-dependent (S/4HANA, BTP, R/3, Fiori, ABAP), typical of legacy manufacturing ERP, with CAD tools (CATIA, Rhinoceros) supporting product design. Active projects and pain points cluster around supply-chain efficiency—production-process optimization, forecast accuracy, inventory replenishment, and international SAP rollout—indicating ongoing transformation from a regional Italian manufacturer toward a globally coordinated operation.

Tech Stack 14 technologies

Core StackSAP CATIA ABAP SAP S/4HANA Microsoft Office CRM Excel CorelDRAW Rhinoceros SAP BTP SAP R/3 Fiori

What Selle Royal Group Is Building

◆Challenges

Inefficient production processes
Grow assigned international markets
Spot key commercial opportunities
Optimizing product replenishment
Forecast accuracy improvement
Sell-through maximization
Expanding into new markets
Distributor onboarding and management
International sap roll-out
Reducing customer complaints

▲Active Projects

Thesis project
One-to-one partner development project
Trade marketing campaigns
Sales performance reporting
Merchandising compliance monitoring
International sap roll-out
External system integration
Customer complaint analysis
Root cause analysis of returns
Analysis of production processes

Hiring Activity

Decelerating10 roles · 2 in 30d

Department

Sales

3

Manufacturing

2

Product

2

Engineering

1

Marketing

1

Quality

1

Seniority

Mid

4

Intern

3

Manager

2

Senior

1

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About Selle Royal Group

Selle Royal Group is a privately held manufacturer of cycling products, with over 65 years of history and more than 1,400 employees distributed across nine corporate sites worldwide. The company owns six brands: Selle Royal, Fizik, Brooks England, Crankbrothers, Pedaled, and Pannier, each addressing different segments within cycling saddles, components, footwear, and accessories. Core operations span product development, manufacturing, and distribution to retail and wholesale channels globally. The organization is actively scaling international markets and managing a complex distributor network while modernizing legacy supply-chain and financial systems.

HeadquartersPozzoleone, Vicenza

Company Size1,001–5,000 employees

Founded1956

Hiring MarketsItaly, United States

Frequently Asked Questions

What is Selle Royal Group's tech stack?

SAP-centric: S/4HANA, BTP, R/3, Fiori, ABAP for ERP; CATIA, Rhinoceros for CAD; CorelDRAW for design. Microsoft Office and Excel for business analytics.

Where is Selle Royal Group headquartered?

Pozzoleone, Vicenza, Italy. Nine corporate sites operate globally; hiring currently active in Italy and the United States.

What is Selle Royal Group working on?

International SAP rollout, production-process optimization, sales-performance reporting, distributor onboarding, forecast accuracy, and external system integration across its six brands.