SAVANA Tech Stack

Board game publisher scaling direct-to-consumer sales across e-commerce and social platforms

Entertainment Providers Paris 2–10 employees Founded 2020 Privately Held

SAVANA publishes party and family board games with a lean, marketing-forward team (5 of 9 hires in marketing). Their tech stack is e-commerce-native—Shopify, AWS, TikTok Shop—paired with design tools (Adobe suite, CapCut) for rapid content creation. Active hiring is accelerating across marketing and design roles, while projects cluster around conversion optimization, order value, and fulfillment efficiency, revealing friction in their direct-sales funnel and logistics that growth has outpaced.

Tech Stack 13 technologies

Core StackShopify AWS Adobe Illustrator TikTok Shop Excel Google Sheets CapCut TikTok Instagram YouTube Meta Photoshop InDesign

What SAVANA Is Building

◆Challenges

Conversion rate optimization
Average order value improvement
Order fulfillment efficiency
Accelerating execution
Streamlining organization
Adapting graphics for international editions
Low conversion rates
Low product visibility
Improving average cart value
Streamlining order fulfillment

▲Active Projects

Conversion rate optimization
Average order value improvement
Order fulfillment efficiency
Brand universe creation
New product packaging design
Social media visual content
Launching a new brand
Expansion into international markets
Developing new products
New game development

Hiring Activity

Accelerating9 roles · 4 in 30d

Department

Marketing

Design

Executive

Product

Seniority

Intern

Manager

Mid

Senior

Notable leadership hires: Chief of Staff

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About SAVANA

SAVANA is a French board game publisher founded in 2020, based in Paris, specializing in fast-paced party games for families and adults. The company operates a direct-to-consumer e-commerce model, leveraging Shopify and social commerce channels (TikTok Shop, Instagram, TikTok, YouTube) for distribution and marketing. With 2–10 employees, they are in active scaling mode: hiring accelerates across marketing, design, and product, with a Chief of Staff role recently added. Current priorities center on reducing friction in the sales funnel, improving average order value, and streamlining fulfillment, while expanding into new geographies and product lines.

HeadquartersParis

Company Size2–10 employees

Founded2020

Hiring MarketsFrance

Frequently Asked Questions

What tech does SAVANA use to run their e-commerce business?

Shopify for storefront and checkout, AWS for infrastructure, TikTok Shop for social commerce. Design work flows through Adobe Creative Cloud (Illustrator, Photoshop, InDesign) and CapCut for short-form video content.

What is SAVANA working on?

New game development and product launches, conversion rate and average order value optimization, order fulfillment improvements, brand expansion, and international market entry. Visual content creation for social platforms is a core activity.