Digital writing and note-taking hardware with expanding B2B sales motion
reMarkable manufactures digital paper tablets for consumers and is now scaling an enterprise sales operation while modernizing its ecommerce platform. The tech stack—Salesforce Commerce Cloud + Node.js + React + Next.js on Vercel—supports a direct-to-consumer model, but the active project mix (enterprise sales motion foundation, B2B transformation, cross-cloud data flows, spend centralization) reveals a shift toward indirect channels and operational consolidation. Notably, the company is adopting MuleSoft to address fragmented system integrations, a signal that growth is outpacing their current data and CRM plumbing.
Notable leadership hires: Head of Indirect Procurement
reMarkable designs and manufactures digital paper tablets for note-taking and document annotation, sold primarily direct to consumers. Founded in 2013 and based in Oslo, the company operates at 501–1,000 employees and is now expanding into B2B and enterprise segments. Their engineering and sales teams are actively building ecommerce features, performance optimization, and enterprise sales infrastructure. The organization is also consolidating spend management, defining data governance, and working to eliminate operational bottlenecks across a growing multi-channel operation.
reMarkable runs Salesforce Commerce Cloud for ecommerce, Node.js and React/Next.js (deployed on Vercel) for web, TypeScript and GraphQL for APIs, Sanity for content, SAP for operations, and GCP for infrastructure. They are adopting MuleSoft for integrations.
Active projects include enterprise sales motion foundation, B2B transformation, ecommerce feature development, web performance optimization, cross-cloud data integration, and reporting frameworks. They are also addressing operational bottlenecks and CRM workflow streamlining.
Other companies in the same industry, closest in size