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RDO Equipment Co. Tech Stack

Authorized dealer network for agricultural and construction equipment across 80+ U.S. locations

Machinery Manufacturing Fargo, North Dakota 1,001–5,000 employees Founded 1968 Privately Held

RDO Equipment distributes and services heavy machinery from manufacturers including John Deere, Vermeer, and Topcon across agriculture, construction, and surveying sectors. The company is scaling sales (116 open roles) and operations (111 roles) faster than engineering (50 roles), reflecting a dealer-support model focused on field presence and customer service rather than proprietary product development. Active projects around GPS base stations and machine control installation signal infrastructure buildout to differentiate service delivery.

Tech Stack 17 technologies

Core StackDynamics 365 Cisco Active Directory GIS Microsoft Office GPS Trimble Excel Word UPS GNSS SAP HANA Microstation Civil 3D Bentley Leica PowerPoint

AdoptingGPS

What RDO Equipment Co. Is Building

◆Challenges

Improving customer satisfaction
Efficiency and profitability
Optimizing profitable growth
Inventory management
Maximizing profitability
Improving sales activity tracking
Parts delivery delays
Managing sales team performance
Achieving brand loyalty
Inventory control challenges

▲Active Projects

Sales plan development
Comprehensive strategic business plan
Customer relationship process
Install carlson machine control
Install gps base stations
Create and monitor annual sales benchmarks
Annual parts and service department benchmarks and budget
Streamline oil sample processes
Capstone training calendars
Field demonstrations

Hiring Activity

Accelerating380 roles · 170 in 30d

Department

Sales

116

Ops

111

Support

72

Engineering

50

Service

9

Finance

7

Logistics

5

Parts

3

Seniority

Mid

207

Manager

58

Intern

52

Junior

52

Senior

7

Director

2

Lead

2

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About RDO Equipment Co.

RDO Equipment Co. is a machinery dealer and service provider founded in 1968, operating more than 80 locations across the United States with partnerships extending into Africa, Australia, Mexico, and Ukraine. The company distributes equipment from leading OEMs—John Deere, Vermeer, Topcon, Sakai, and Hitachi—across agriculture, construction, environmental, irrigation, positioning, and surveying verticals. Operations span sales, technical support, field service, parts logistics, and training. The technology footprint centers on field positioning (GPS, GNSS, Trimble), geospatial software (GIS, Civil 3D, Microstation), and enterprise systems (SAP HANA, Dynamics 365).

HeadquartersFargo, North Dakota

Company Size1,001–5,000 employees

Founded1968

Hiring MarketsUnited States

Frequently Asked Questions

What is RDO Equipment's tech stack?

RDO uses SAP HANA, Dynamics 365, Trimble GPS/GNSS, Microstation, Civil 3D, Bentley, Leica, and GIS software. They are actively adopting GPS technology and have deployed Carlson machine control systems across locations.