Rakuten International Tech Stack

Multi-market e-commerce and media platform with 1B+ members

Software Development San Mateo, California 1,001–5,000 employees Public Company

Rakuten International operates a diversified portfolio spanning e-commerce, streaming, advertising, and communications across 1B+ users globally. The tech stack reveals a mobile-first, cloud-native architecture (Swift/iOS, GCP, Kubernetes, Next.js), with active work on streaming infrastructure, AI personalization, and real-time data pipelines. Pain points around scaling AI assistants and ingesting disparate data sources suggest the company is transitioning from isolated product experiments into unified, production-grade systems.

Tech Stack 53 technologies

Core StackSwift SwiftUI Jenkins Next.js TypeScript Node.js Kubernetes AWS Datadog PostgreSQL Redis JavaScript WordPress GitHub Zscaler Adobe Photoshop Adobe Illustrator iOS UIKit Apple TV Chromecast SQL Git styled-components GCP Spinnaker Cloud Build HTML CSS Microsoft Purview+23 more

What Rakuten International Is Building

◆Challenges

Expanding infrastructure
Optimizing advertising performance
Meeting sales quotas
Acquiring new customers
Compliance monitoring
Enhancing customer satisfaction
Transition from research prototypes to production-grade systems
Scaling ai assistant
Ingesting terabytes from disparate sources
Ensuring real-time data flow uptime

▲Active Projects

Development of new automation tools
Web performance optimization
Deployment of new datacenters
Release management and patching
In-house developer tools
Media streaming platform
Er metrics reporting
Ai personalization platform
Rakuten mobile ai assistant
Co-viewing feature

Hiring Activity

Decelerating45 roles · 7 in 30d

Department

Sales

Engineering

Ops

Marketing

Data

Support

Design

Seniority

Senior

Intern

Junior

Director

Mid

Manager

Lead

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About Rakuten International

Rakuten International is a public company headquartered in San Mateo, California, operating a portfolio of e-commerce, digital content, advertising, entertainment, and communications businesses. The organization spans 1,001–5,000 employees across the United States, Singapore, Brazil, Canada, South Korea, and the United Kingdom. Current project focus includes media streaming infrastructure, AI-powered personalization and mobile assistants, web performance optimization, and datacenter deployment. The hiring mix—weighted toward HR and sales, with active engineering roles—reflects simultaneous growth in operations and platform development.

HeadquartersSan Mateo, California

Company Size1,001–5,000 employees

Hiring MarketsSingapore, United States, Brazil, Canada, South Korea, United Kingdom

Frequently Asked Questions

What tech stack does Rakuten International use?

Primary stack includes Swift, iOS, and UIKit for mobile; Next.js and TypeScript for web; GCP and AWS for cloud; Kubernetes and Spinnaker for orchestration; PostgreSQL and Redis for data; Datadog for monitoring.

What is Rakuten International working on?

Projects include a media streaming platform, AI personalization engine, Rakuten Mobile AI assistant, web performance optimization, new automation tools, datacenter deployment, and real-time data infrastructure to ingest and process terabytes of data across disparate sources.