Proposal and RFP management platform for hotel groups and events
Proposales modernizes group and event sales for hotels through a structured proposal platform that replaces PDF-based workflows. The tech stack—React, Next.js, Node.js, TypeScript on PostgreSQL—is front-end heavy, consistent with a product-first, B2B SaaS posture. Current projects signal an AI inflection: they're building language-model powered systems and infrastructure for model orchestration alongside efforts to scale the European sales organization, indicating the company is moving beyond workflow automation toward AI-assisted proposal generation.
Notable leadership hires: Head of Sales
Proposales is a hospitality technology company serving hotels worldwide on group and MICE (Meetings, Incentives, Conferences, Events) sales. The platform consolidates the entire sales journey—from inquiry through signed agreement—into a single, brand-consistent system, replacing fragmented email, PDF, and spreadsheet workflows. Headquartered in Stockholm, the company operates across 40+ countries with market leadership in the Nordics and expanding presence in DACH. The small, focused team is actively hiring senior product and sales roles in Sweden, with projects centered on AI-powered proposal systems and multi-country market expansion.
Frontend: React, Next.js, TypeScript, JavaScript. Backend: Node.js, PostgreSQL. Integrations: Mews, Salesforce, SuperOffice. Deployment: Vercel. AI: Vercel AI SDK, RAG, MCP.
Key projects: building production-grade language-model powered proposal systems, designing infrastructure for model orchestration, scaling the European sales organization, and developing repeatable multi-country market entry strategies.
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