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Printfresh Tech Stack

Direct-to-consumer organic cotton sleepwear with hand-screened prints

Retail Apparel and Fashion Philadelphia, Pennsylvania 11–50 employees Founded 2016 Privately Held

Printfresh is a Philadelphia-based DTC sleepwear brand founded in 2016, built on hand-painted prints and 100% organic cotton production. The hiring profile—four senior marketing roles, one director of marketing, and concentrated investment in campaign analytics and CRO—reflects a brand scaling through performance marketing and paid social (Meta, TikTok, Pinterest, AppLovin) rather than organic reach. Active projects around vendor scorecards, quality corrective actions, and PLM/PIM adoption signal operational maturation challenges as production scales.

Tech Stack 11 technologies

Core StackShopify Google Analytics Zoom Adobe Illustrator Excel Meta TikTok AppLovin Pinterest Meta Ads Manager UPS

What Printfresh Is Building

◆Challenges

Expanding brand reach
Optimizing marketing spend
Improving roi
Maintaining office operations
Managing office logistics
Balancing creativity with operational excellence
Maintaining margins while scaling production
Ensuring vendor compliance
Timely product delivery

▲Active Projects

Brand collaborations & partnerships
Campaign data analysis
Product launches
Microsites or special landing pages for partnerships, launches, or campaigns
Cro initiatives
Internal events planning
Office logistics management
Drive adoption of plm/pim systems
Develop vendor scorecards
Lead corrective actions for recurring quality issues

Hiring Activity

Accelerating8 roles · 5 in 30d

Department

Marketing

4

Design

1

Logistics

1

Ops

1

Product

1

Seniority

Senior

4

Director

1

Intern

1

Junior

1

Mid

1

Notable leadership hires: Director of Marketing

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About Printfresh

Printfresh designs and sells direct-to-consumer sleepwear, robes, slippers, and lifestyle products featuring original prints inspired by plants, animals, and home décor. The production workflow starts with gouache paintings translated into digital illustrations, then hand screen-printed or embroidered onto organic cotton. The product range spans XS petite to 6X across women's, men's, and all-gender silhouettes. The company operates with 11–50 employees from Philadelphia, selling primarily through Shopify storefronts while managing vendor relationships, production timelines, and brand partnerships.

HeadquartersPhiladelphia, Pennsylvania

Company Size11–50 employees

Founded2016

Hiring MarketsUnited States

Frequently Asked Questions

What is Printfresh's product range?

Sleepwear, robes, slippers, and lifestyle products made from 100% organic cotton with hand screen-printed or embroidered designs. Sizes range from XS petite to 6X in women's, men's, and all-gender fits.

What marketing channels does Printfresh use?

Printfresh uses Meta, TikTok, Pinterest, and AppLovin for paid social and display marketing, plus Google Analytics for campaign data analysis and conversion rate optimization.