Placer operates as an integrated urban design and development firm across real estate, investment, architecture, engineering, and construction. The company is undergoing a significant internal transformation: finance-heavy hiring (10 roles) paired with active projects around accounting consolidation, financial reporting systems, and scalable finance infrastructure suggests a shift from manual spreadsheet-driven processes (Excel, SAP, Oracle Primavera) toward institutional-grade financial controls. Simultaneously, construction volume is rising and the firm is pursuing proptech/buildtech adoption while scaling toward 100 employees — a tension between legacy operational tools and ambitions to establish national leadership.
Notable leadership hires: Construction Director, Head of Development Services, Finance Head, Head of Finance
Placer is a privately held, 11–50 person firm based in Lisbon that provides integrated services spanning real estate development, investment structuring, architecture, engineering, and construction delivery. The company combines design and project-delivery capabilities with investment banking and financial management. Current operations rely on traditional real-estate software (AutoCAD, Revit, BIM) for design and SAP/Oracle Primavera for project controls. Active initiatives include launching a digital real estate fund, establishing new financial process architecture, and rolling out employer branding to support team growth. Leadership roles span construction, development services, and finance, reflecting a multidisciplinary operating model.
Placer uses AutoCAD, Revit, and BIM for design; Excel, Word, and Outlook for office work; SAP and Oracle Primavera for enterprise resource planning and project scheduling; and LinkedIn for hiring.
Key projects include proptech/buildtech transformation, digital real estate fund creation, financial reporting system upgrades, accounting consolidation, and scaling finance infrastructure to support growth toward 100 employees.
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