Pflegia Tech Stack

Reverse-marketplace recruiting platform for healthcare staffing

Hospitals and Health Care Berlin, Berlin 51–200 employees Founded 2018 Public Company

Pflegia operates a two-sided recruiting marketplace where German healthcare employers compete for nursing candidates through direct job offers, while nurses apply with one click—no CV required. The hiring mix skews heavily toward interns and juniors (16 and 10 respectively) concentrated in sales and marketing, paired with active A/B testing and campaign optimization work, indicating a growth-stage company scaling acquisition channels rather than deepening platform depth.

Tech Stack 25 technologies

Core StackSlack Zoom Google Ads Google Analytics Tableau Power BI Python pandas scikit-learn NumPy Jira Meta Ads Google Tag Manager SQL Looker Studio Excel Microsoft Office Google Workspace Amazon QuickSight Google Sheets TikTok Ads LinkedIn

What Pflegia Is Building

◆Challenges

Optimizing recruiting processes
Inefficient recruiting processes
Cross-selling opportunities
Quality assurance gaps
Improving recruiting process
Optimizing campaign performance
Ad spend optimization
Process optimization for growth
Team alignment and communication
Executive support and enablement

▲Active Projects

Building medical career platform
Project management for key accounts
Process optimization in candidate excellence management
A/b testing of ads and landing pages
Dashboard development for campaign insights
Growth strategy
Business development
Market analysis and strategy development
Partner network expansion
Onboarding and offboarding

Hiring Activity

Steady40 roles · 15 in 30d

Department

Sales

Marketing

Support

Executive

Ops

Customer-Success

Data

Seniority

Intern

Junior

Lead

Mid

Senior

Notable leadership hires: Customer Success Lead, Chief of Staff, Team Lead Key Account

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About Pflegia

Pflegia is a Berlin-based recruiting platform launched in 2018 that addresses staffing shortages in German healthcare by inverting the job application process. Employers post positions and directly invite nursing candidates; candidates browse opportunities and apply with a single click. The company combines job-board, active-sourcing, and employer-branding functions into a single workflow optimized for the nursing labor market. The 51–200-person operation is headquartered in Berlin and focuses exclusively on German hiring.

HeadquartersBerlin, Berlin

Company Size51–200 employees

Founded2018

Hiring MarketsGermany

Frequently Asked Questions

What is Pflegia's business model?

Two-sided marketplace: employers post job offers and actively recruit nursing candidates; candidates apply with one-click. Combines job portal, headhunting, and active-sourcing functions in a single platform optimized for healthcare recruiting.

What analytics and advertising tools does Pflegia use?

Google Analytics, Google Tag Manager, Google Ads, Meta Ads, TikTok Ads, and LinkedIn for campaign management. Tableau, Power BI, Looker Studio, and Amazon QuickSight for analytics and dashboards. Python, pandas, and scikit-learn for data modeling.