Peaks & Pies GmbH Tech Stack

Digital analytics, conversion optimization, and BI consulting with proprietary data-quality tool

Advertising Services Hamburg 11–50 employees Founded 2013 Privately Held

Peaks & Pies is a Hamburg-based consulting firm advising on digital analytics, conversion optimization, and business intelligence, backed by Columbo, a proprietary tool for validating analytics data quality on websites. The stack—Google Analytics, Optimizely, HubSpot, VWO, plus GCP and modern frontend tooling—reflects a services business focused on testing and measurement. The hiring mix (5 marketing, 2 engineering, 1 design, 1 sales) and active project list (A/B testing roadmap, design system, landing-page UX) suggest they are scaling the Columbo product alongside client consulting work.

Tech Stack 15 technologies

Core StackGoogle Analytics Optimizely HubSpot JavaScript Node.js Webpack Figma LinkedIn HTML CSS SCSS GCP Git VWO Adobe

What Peaks & Pies GmbH Is Building

◆Challenges

Improving website performance
Increasing conversion rates
Improving user navigation
Optimizing website performance
Conversion rate improvement

▲Active Projects

Website optimization projects
A/b testing roadmap
Developing own consulting tools
Implementing bunchbox for web analysis
Design system development
A/b testing strategy development
Ux design for landing pages
A/b testing projects

Hiring Activity

Minimal9 roles · 0 in 30d

Department

Marketing

Engineering

Design

Sales

Seniority

Junior

Intern

Mid

Senior

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About Peaks & Pies GmbH

Peaks & Pies advises mid-market clients on digital analytics, conversion optimization, and business intelligence. The firm operates as a full-service provider, covering strategy, implementation, and ongoing project support across all three domains. Beyond consulting, the team develops Columbo, a tool that ensures data quality in website analytics implementations. The company is based in Hamburg, Germany, and has been operating since 2013 with a small, focused team.

HeadquartersHamburg

Company Size11–50 employees

Founded2013

Hiring MarketsGermany

Frequently Asked Questions

What tech stack does Peaks & Pies use?

Google Analytics, Optimizely, HubSpot, VWO, GCP, Node.js, Webpack, Figma, and HTML/CSS/JavaScript. The stack reflects analytics consulting and testing-focused services.

What is Peaks & Pies working on?

A/B testing strategy and roadmap, conversion-rate optimization projects, website performance improvements, design system development, and implementation of analytics tools including Bunchbox for web analysis.

Where is Peaks & Pies headquartered?

Hamburg, Germany. All current hiring is directed to Germany.