Orlando Magic Tech Stack

NBA franchise operating arena entertainment, community programs, and minor-league sports partnerships

Spectator Sports Orlando, Florida 501–1,000 employees Founded 1989 Privately Held

Orlando Magic is a 501–1,000-person sports organization spanning professional basketball, a G League affiliate, and a minor-league hockey team. The tech stack is heavily Microsoft-centric (Office, Dynamics 365, Power BI) with Adobe for content creation, signaling reliance on traditional enterprise tools rather than modern data platforms—a constraint visible in their stated pain around campaign optimization and data hygiene. Current hiring velocity is accelerating across junior-level marketing, design, and ops roles, suggesting expansion of content production and fan engagement operations.

Tech Stack 20 technologies

Core StackPower BI Tableau SAS Adobe Creative Cloud Adobe Premiere Pro Adobe Illustrator Wrike After Effects Microsoft Office Outlook Excel Word PowerPoint Microsoft Dynamics 365 Microsoft Access Minitab R Stata Adobe After Effects Photoshop

What Orlando Magic Is Building

◆Challenges

Optimizing campaign performance
Improving data hygiene
Obtaining financial support
Grant processing
Donor database management
Diverse talent pipeline
Season ticket holder retention
Premium partner retention
Vulnerability assessment

▲Active Projects

Crm campaign setup
List generation initiatives
Research strategy development
In-game entertainment content for magicvision
Motion graphics templates for content studio
Support for orlando solar bears and osceola magic in-game entertainment
50/50 program
Omyf open golf tournament
Orlando wine festival & auction
Inclusion trainings and employee network events

Hiring Activity

Accelerating8 roles · 8 in 30d

Department

Marketing

Design

Legal

Ops

Security

Support

Seniority

Junior

Company intelligence

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About Orlando Magic

Orlando Magic is the NBA franchise based in Orlando, Florida, owned by the DeVos family since 1989. Beyond the main team, the organization operates the Osceola Magic (G League affiliate in Kissimmee) and the Orlando Solar Bears (ECHL minor-league hockey team partnered with Tampa Bay Lightning). On-court success includes five division championships and two Eastern Conference titles. Off-court, the organization distributes over $2 million annually in community sponsorships, donated tickets, and grants; the Orlando Magic Youth Foundation has distributed more than $23 million to local nonprofits over 28 years, reaching an estimated 100,000 kids annually through community programs and 7,000+ volunteer hours from staff.

HeadquartersOrlando, Florida

Company Size501–1,000 employees

Founded1989

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Orlando Magic use?

Primary tools: Microsoft Office, Outlook, Excel, Word, PowerPoint, Dynamics 365, and Power BI; supplemented by Adobe Creative Cloud (Photoshop, Premiere Pro, After Effects), Tableau, SAS, R, and Wrike for project management.

Where is Orlando Magic headquartered?

Orlando, Florida. The organization also operates the Osceola Magic G League affiliate in Kissimmee, FL, and the Orlando Solar Bears hockey team in the region.