ONLY operates a multi-brand fashion portfolio across retail, wholesale, and e-commerce in 70 countries. The hiring mix is sales-heavy (73 of 91 open roles), concentrated at junior and mid levels, reflecting aggressive store expansion and customer-facing scaling rather than product or technology investment. Tech stack remains traditional (Excel, Adobe, Google Ads, Analytics 4, Power BI) with no active migrations, suggesting execution focus on channel growth over digital transformation.
ONLY is a Denmark-based fashion brand house founded in 1995 as part of the BESTSELLER group. The company designs and distributes apparel for women, men, and children across five sub-brands (ONLY, JDY, ONLY & SONS, ONLY PLAY KIDS, ONLY CARMAKOMA) through 4,500+ retail and wholesale locations in 70 countries. Core business spans buying, sourcing, design, retail operations, e-commerce, and wholesale partnerships. Active hiring spans nine countries, with operational centers in Denmark, Belgium, Italy, Netherlands, France, Norway, Chile, Sweden, the UK, and Uruguay.
ONLY has active roles across Denmark, Belgium, Italy, Netherlands, France, Norway, Chile, Sweden, United Kingdom, and Uruguay, reflecting their international store expansion and wholesale presence.
ONLY uses Excel, Microsoft Office, Adobe Creative Suite (Illustrator, InDesign, Photoshop), Google Ads, Google Analytics 4, Power BI, Channable, and Google Merchant Center for operations, design, and digital marketing.
ONLY products are sold in more than 4,500 retail and wholesale locations across 70 countries, with ongoing outlet store openings and UK retail expansion currently underway.
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