N
NASCAR operates as a sanctioning body for motorsports racing series and directly owns 14 major racing facilities across North America. The tech stack is enterprise-standard (Microsoft 365, Azure, Workday, CrowdStrike), reflecting operational scale rather than product innovation. Hiring is heavily skewed toward operations (59 roles) and marketing (29 roles), with minimal engineering (3 roles) — a staffing shape consistent with a venue and event management business rather than a technology platform.
Tech Stack 66 technologies
Core StackWorkday Adobe Photoshop Adobe InDesign Adobe Illustrator Linux Splunk CrowdStrike Cisco Palo Alto Networks AWS Word Excel PowerPoint Outlook Adaptive Planning Microsoft Office Windows Adobe macOS CrowdStrike Falcon Microsoft Defender Microsoft Defender for Office 365 Azure Entra ID Microsoft Graph Proofpoint Mimecast ISO 27001 Juniper Ubiquiti Azure+36 more
What NASCAR Is Building
◆Challenges
- Maintaining facility aesthetics
- Increasing fundraising revenue
- Responding to equipment failures
- Complex talent and compensation issues
- Tenant sales growth
- Expanding sport’s footprint in stem space
- Measuring impact of stem initiatives
- Implementing preventative maintenance programs
- Enhancing fan experience
- Managing contractual obligations
▲Active Projects
- Event operations support
- Email marketing campaigns
- Partner onboarding
- Special events
- Event weekend activation strategy
- Advertising campaign planning
- Daytona experience ticket processing
- Offsite ticket sales promotions
- Promo car activation
- Interactive games
Hiring Activity
Steady150 roles · 55 in 30d
Department
Seniority
Notable leadership hires: National Sales Director, Development Director, Information Security Director
Company intelligence
