LED panels and lighting systems for live events and fixed installations
Mídia in Led manufactures and installs LED display systems across Brazil, the US, and Europe. The tech stack is sales-ops heavy (Salesforce, Pipedrive, RD Station, Apollo) with design tools anchoring product development (AutoCAD, SketchUp, SolidWorks), but no manufacturing or supply-chain software visible — a gap that likely compounds their stated pain around supplier lead times and cash flow. Active hiring is skewed toward sales (6 roles) and ops (3), with minimal engineering (2), suggesting a business scaling revenue faster than product complexity.
Mídia in Led designs, manufactures, and installs LED display systems for live events, fixed venue installations, and interactive applications. The product line spans traditional panels, curved and linear displays, and sound systems. Operations span Brazil (headquarters in Rio de Janeiro), the US, and Europe. The company is 51–200 employees and actively hiring across sales, operations, and finance, indicating growth in customer acquisition and administrative capacity. Recent project focus includes financial feasibility modeling, budget tracking, and technical design for on-site production and installation.
Sales and CRM: Salesforce, Pipedrive, RD Station, Apollo. Design and engineering: AutoCAD, SketchUp, SolidWorks. Analytics and finance: Power BI, Excel. LinkedIn for hiring.
Supplier lead times, cash flow and bank reconciliation, budget variance tracking, and lead qualification. The company is actively monitoring investment ROI and improving forecast accuracy.
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