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Merchology Tech Stack

Custom branded apparel and corporate gifts with in-house fulfillment

Retail Apparel and Fashion Plymouth, Minnesota 201–500 employees Founded 2013 Privately Held

Merchology manufactures and sells customized corporate apparel and promotional products direct to enterprises. The tech stack reveals a B2B commerce operation running on Shopify and Magento with NetSuite ERP, supported by HubSpot for sales workflows. The hiring profile is operations-heavy (6 ops roles) with active projects around freight optimization, inventory accuracy, and ecommerce platform management — signaling internal friction around logistics costs and order fulfillment speed, both critical to on-time delivery in a made-to-order business.

Tech Stack 14 technologies

Core StackHubSpot Shopify Magento WordPress NetSuite Paylocity Word Excel Google Analytics 4 Google Search Console Looker Studio Graphite HTML Microsoft Office

What Merchology Is Building

◆Challenges

On-time project delivery
Complex international freight quoting
Freight cost variance
Unplanned freight charges
Meeting cost, quality, delivery objectives
Preventative maintenance on equipment
Ensuring proper workflow
Skill gaps across organization
Training effectiveness measurement
Scaling recruitment in high-growth environment

▲Active Projects

Carrier negotiation modeling
Lms within paylocity
Onboarding program
Leadership development program
Cycle counts
Inventory accuracy improvement
Ecommerce platform operations
Scalable freight quoting
Freight kpis and dashboards
Open enrollment process

Hiring Activity

Accelerating15 roles · 10 in 30d

Department

Ops

6

HR

3

Logistics

3

Sales

2

Engineering

1

Manufacturing

1

Marketing

1

Seniority

Mid

8

Junior

5

Senior

3

Lead

1

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About Merchology

Merchology designs and manufactures branded apparel, corporate gifts, and promotional products for mid-market and enterprise customers. Founded in 2013 and headquartered in Plymouth, Minnesota, the company operates a vertically integrated model: customers customize products online (via Shopify/Magento storefronts), then Merchology handles production, inventory, and fulfillment in-house. The product line spans embroidered apparel, screenprinting, custom drinkware, notebooks, and electronics. With 201–500 employees, the company is actively scaling operations, particularly in logistics and HR functions.

HeadquartersPlymouth, Minnesota

Company Size201–500 employees

Founded2013

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Merchology use?

Merchology runs Shopify and Magento for ecommerce, NetSuite for ERP, HubSpot for sales, and Paylocity for HR/payroll. Analytics flow through Google Analytics 4 and Looker Studio.

What is Merchology working on?

Active projects include freight cost optimization (carrier negotiation modeling, scalable quoting, KPI dashboards), inventory accuracy improvement, ecommerce platform operations, and internal HR initiatives (LMS, onboarding, leadership development).