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MassMedia Marketing, Advertising, PR Tech Stack

Full-service marketing and PR agency focused on integrated media strategy

Advertising Services Las Vegas, Nevada 11–50 employees Founded 1997 Partnership

MassMedia is a 27-year-old marketing and PR agency built around integrated media planning and campaign optimization. The tech stack is lightweight—Google Analytics, Tag Manager, Ads, and Microsoft Office—with heavy reliance on social platforms (TikTok, Instagram, YouTube) for execution. Rapid hiring across marketing roles (9 of 15 open positions posted in the last 30 days, mostly mid-to-senior level) suggests agency growth, though internal pain points flagged around client profitability and scope expansion hint at operational scaling challenges.

Tech Stack 12 technologies

Core StackGoogle Analytics Google Ads Google Tag Manager Microsoft Advertising Google Analytics 4 PowerPoint Microsoft Project Excel Microsoft Office TikTok Instagram YouTube

What MassMedia Marketing, Advertising, PR Is Building

Challenges

  • Client profitability
  • Expanding agency involvement

Active Projects

  • Multi-channel media planning and buying
  • Campaign execution and optimization

Hiring Activity

Accelerating15 roles · 9 in 30d

Department

Marketing
14
Publicrelations
1

Seniority

Mid
9
Senior
5
Junior
1

Notable leadership hires: Account Director

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About MassMedia Marketing, Advertising, PR

MassMedia operates as a full-service marketing, advertising, and PR agency based in Las Vegas. The firm serves mid-market and enterprise clients seeking integrated campaigns spanning traditional and digital media, creative development, social media management, and crisis communications. The business model is client-services focused, with active project work spanning multi-channel media planning, buying, and real-time campaign optimization. Current headcount ranges from 11–50 employees, predominantly in marketing roles, reflecting an agency structure built around account and campaign execution.

HeadquartersLas Vegas, Nevada
Company Size11–50 employees
Founded1997
Hiring MarketsUnited States

Frequently Asked Questions

What does MassMedia's tech stack look like?

MassMedia uses Google Analytics, Google Tag Manager, Google Ads, and Microsoft Advertising for measurement and paid media. Campaign management runs on Microsoft Office and Project. Content distribution leverages TikTok, Instagram, and YouTube.

What services does MassMedia offer clients?

MassMedia provides integrated marketing, PR, creative development, crisis communications, social media management, lead generation, and full-service media planning and buying across traditional and digital channels.

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