Türkiye's mobility super app with ride-hailing and shared e-bike services
Marti operates a mobility platform combining ride-hailing and electric two-wheeler sharing across Turkish cities, now publicly traded on NYSE. The tech stack reveals a data-intensive operation: SQL, Postgres, Kafka, Airflow, and PySpark power ETL and analytics, while hiring concentration in data (4 open roles) and marketing (4) signals investment in pricing optimization, demand forecasting, and customer acquisition—reflecting active work on dynamic pricing, AI-powered dispatch matching, and city expansion.
Notable leadership hires: Brand Director
Marti is a publicly listed mobility operator founded in 2018 and headquartered in İstanbul. The company provides ride-hailing and shared electric bike services across multiple Turkish cities, supported by proprietary software and IoT infrastructure. Operating at 501–1,000 employees, Marti serves millions of daily users and manages a fleet of both vehicles and two-wheeled assets. The business model combines real-time transportation logistics with a marketplace structure requiring continuous optimization of pricing, driver activation, and regional operational readiness.
Marti uses SQL, PostgreSQL, Kafka, PySpark, and Apache Airflow for data pipelines. The stack includes Tableau for analytics, AWS and AWS EMR for compute, Firebase for app infrastructure, and marketing tools like Meta Ads Manager, Google Ads, and AppsFlyer.
Active projects include ETL data infrastructure redesign, AI-powered matching and dispatching, dynamic pricing, demand/supply forecasting, pricing and incentive optimization, marketplace strategy improvement, and city launch expansion.
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