Custom software and enterprise modernization for mid-market companies
Making Sense is a 201–500-person consulting firm built around Java, Spring, React, and cloud platforms (GCP, AWS, Azure), with deep Salesforce integration capabilities. The hiring velocity is accelerating with 15 engineering roles open across senior and mid-level bands—a pattern that signals client-driven growth rather than planned scaling. The project mix reveals two distinct revenue streams: delivery-focused enterprise modernization work (evident from cloud, CI/CD, and Entity Framework adoption) and an internal trading/prospecting operation (systematic strategy development, backtesting, lead generation).
Making Sense partners with mid-market and private-equity-backed companies to design and execute technology solutions that address operational challenges and support scalable growth. The firm works across the full engagement lifecycle, from strategy through delivery and measurable outcomes. Its core technical practice spans custom software development, cloud migration (GCP, AWS, Azure), Salesforce implementations, and business intelligence. The company is headquartered in Palo Alto, California, and actively hiring engineers in Argentina and Mexico, indicating international capacity expansion.
Primary: Java, Spring Boot, React, GCP, AWS, and Azure. Also: Salesforce (Apex, Lightning Web Components), .NET with Entity Framework, MuleSoft for integration, and MySQL/PostgreSQL for data persistence. CI/CD and Git Flow for delivery.
Palo Alto, California. Founded in 2006, the company is privately held with 201–500 employees.
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