LRG operates a fragmented estate agency network across 13 regional brands with 1,000+ staff, generating recruiting velocity through sales-focused hiring. The tech stack reveals a traditional property consultancy footprint—Reapit for agency operations, Dynamics 365 + HubSpot for CRM, Docusign for closings—layered with emerging data concerns: active projects include data migration strategy and M&A integration of agency acquisitions, while pain points cluster around branch profitability, compliance, and sales volume. This signals a company in post-acquisition consolidation mode, wiring up disparate branch systems.
Notable leadership hires: Head Boyer South, Head Property Management
LRG is one of the UK's largest property consultancy groups, operating 300+ residential sales and lettings branches under 13 local brand identities. Backed by Platinum Equity, the group serves individuals selling or renting properties, corporate clients, and national house builders across residential sales, lettings, surveying, mortgage advice, conveyancing, and commercial real estate. The company operates from Blackwater, Ireland, and is listed as a public company. Core services span full property journeys from advisory through transaction to portfolio management.
LRG's core systems include Reapit (agency operations), Dynamics 365 + HubSpot (CRM), Docusign (digital signature), Microsoft 365 suite (productivity), and Fixflo (property management). Design and marketing tools include Adobe Creative Cloud, SketchUp, and CAD.
LRG is headquartered in Blackwater, Ireland, and operates across the United Kingdom. All active hiring is currently in the UK market.
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