AI-powered local-language platform connecting tier-2+ India with services and experts
Lokal operates a multi-app discovery platform for 500M+ internet users across tier-2+ Indian towns, built on React Native + JavaScript with Python and BigQuery powering backend analytics. The hiring shape is heavily weighted toward marketing and operations (27 of 63 roles) rather than engineering, paired with active projects around creator networks, wellness programs, and audio/video moderation—indicating a services-marketplace model where supply-side enablement and operational scaling drive growth more than platform engineering.
Lokal is India's regional social media and services platform operating across 250+ districts in 8 states and 7 languages. The company serves users in tier-2+ towns with local-language access to trusted information, experts, and services—addressing gaps in knowledge and service availability outside major metros. Founded in 2018 by IIT alumni, Lokal has evolved from a content-focused network into a multi-app house structured around verticals: a creator ecosystem (Gyan TV), audio/video conversation platforms (Dostt), wellness-buddy marketplaces, and astrology services (AstroLokal). Operations are India-based with 51–200 employees.
React Native, JavaScript, TypeScript, Redux for frontend; Python, SQL, BigQuery for backend; Power BI for analytics. Also integrated with Meta, Google, WhatsApp, YouTube, Instagram for distribution and advertising.
Active projects include regional creator networks (Gyan TV), wellness-buddy onboarding, short-form video production, audio/video platforms (Dostt), astrology services (AstroLokal), and content moderation systems for community compliance.
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