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LOFTY STYLE Tech Stack

Women's fashion brand scaling omnichannel retail across Brazil

Retail Apparel and Fashion São Paulo 201–500 employees Founded 2003 Privately Held

Lofty Style is a Brazilian women's apparel brand built around capsule collections and natural fabrics, operating 201–500 employees across retail, logistics, and sales. The hiring mix is heavily skewed toward sales (91 roles) with meaningful logistics and ops investment, while active projects cluster around inventory management, omnichannel execution, and network expansion — indicating a company managing rapid growth through supply-chain and commercial infrastructure rather than product innovation alone.

Tech Stack 15 technologies

Core StackPower BI Salesforce HubSpot Oracle Shopify Google Ads Microsoft Office Excel Looker Studio TMS WMS RD Station WhatsApp VTEX Google Sheets

What LOFTY STYLE Is Building

◆Challenges

Inventory management
Meeting sales targets
Improving sales performance metrics
Ensuring inventory accuracy
Omnichannel sales performance
Inventory imbalance
Audit compliance
Reducing costs
Improving production processes
Omni-channel efficiency improvement

▲Active Projects

Continuous improvement and implementation of inventory management tools
Visual merchandising
Omnichannel sales strategy
National and international market expansion
Cross-functional commercial strategy integration
Collection buy strategy development
New logistics network models
Reverse logistics plan between stores
Load routing and monitoring
System reconciliation of wms and erp

Hiring Activity

Steady110 roles · 45 in 30d

Department

Sales

91

Logistics

8

Ops

4

Marketing

3

Support

2

Construction

1

Engineering

1

Finance

1

Seniority

Junior

63

Mid

26

Manager

13

Senior

7

Intern

4

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About LOFTY STYLE

Lofty Style designs and sells women's apparel focused on comfort, simplicity, and timeless styling. Founded in 2003, the company operates from São Paulo with a direct-to-consumer and retail model built on two-week capsule releases featuring natural fabrics and neutral color palettes. The business runs omnichannel sales across Shopify, VTEX, and physical stores, supported by inventory management tools (WMS/ERP), Salesforce for CRM, and marketing automation via RD Station and HubSpot. Core challenges center on inventory accuracy, omnichannel fulfillment coordination, and cost control across a growing logistics network.

HeadquartersSão Paulo

Company Size201–500 employees

Founded2003

Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does Lofty Style use?

Lofty Style runs Shopify and VTEX for commerce, Salesforce for sales management, RD Station and HubSpot for marketing automation, and Oracle-based WMS/ERP systems for inventory and supply chain. Reporting sits on Power BI and Looker Studio.

What is Lofty Style working on?

Core projects include omnichannel sales strategy integration, national and international market expansion, inventory management tools, reverse logistics between stores, and new logistics network models. Inventory accuracy and omnichannel fulfillment efficiency are primary operational focuses.