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Liquid Web Tech Stack

Managed hosting provider for WordPress, cloud, and dedicated infrastructure

Technology, Information and Internet Lansing, mi 501–1,000 employees Founded 1997 Privately Held

Liquid Web operates a hosting platform spanning WordPress, cloud (AWS-backed), and dedicated servers, serving over 180,000 customers globally. The tech stack is heavily WordPress and Laravel focused (PHP, MySQL, WordPress), layered on AWS infrastructure (EKS, RDS, Direct Connect, VPC). Current priorities—hardware decommissioning, datacenter audits, bare metal service integration, and multi-year partner strategy—suggest a shift from pure hosting toward managed infrastructure and channel expansion. Sales hiring (6 open roles) outpaces engineering (4), indicating a sales-led scaling phase targeting partner-led growth.

Tech Stack 21 technologies

Core StackLinux Windows Server PHP Laravel WordPress MySQL Salesforce HubSpot React AWS AWS RDS Power BI RAID Symfony HTML CSS LinkedIn VPC AWS EBS AWS EKS AWS Direct Connect

What Liquid Web Is Building

Challenges

  • Capex forecasting
  • Expanding partner ecosystem
  • Optimizing partner programs
  • Bare metal cloud infrastructure
  • Marketing spend optimization
  • Lead-to-close conversion improvement
  • Upsell and cross-sell velocity increase
  • Streamlining fp&a processes
  • Building scalable fp&a processes
  • Improving financial reporting accuracy

Active Projects

  • Large scale laravel and wordpress installations
  • Complex highly available infrastructure deployment
  • Hardware decommissioning
  • Datacenter infrastructure audits
  • Multi-year partnership strategy
  • Co-selling and co-marketing initiatives
  • Technical integration for bare metal services
  • Channel optimization & performance hunting
  • Subscription economics & ltv modeling
  • Power bi reporting & governance

Hiring Activity

Decelerating15 roles · 3 in 30d

Department

Sales
6
Engineering
4
Finance
2
Marketing
1
Ops
1
Product
1

Seniority

Senior
7
Manager
3
Junior
2
Director
1
Mid
1
Staff
1
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About Liquid Web

Liquid Web is a managed hosting provider founded in 1997, headquartered in Lansing, Michigan. The company serves over 180,000 customers with a portfolio including WordPress hosting, cloud hosting (on AWS), dedicated servers, VPS, and reseller programs. Operations span datacenters with a focus on high-availability infrastructure and expert support. Active projects center on large-scale WordPress and Laravel deployments, bare metal cloud capabilities, and channel optimization. The organization is 501–1,000 employees, with distributed hiring across the United States, Bulgaria, and Slovakia.

HeadquartersLansing, mi
Company Size501–1,000 employees
Founded1997
Hiring MarketsUnited States, Bulgaria, Slovakia

Frequently Asked Questions

What hosting platforms and tech does Liquid Web use?

Liquid Web runs WordPress, Laravel, and PHP on MySQL, with infrastructure on AWS (EKS, RDS, Direct Connect, VPC). The stack also includes Linux, Windows Server, RAID, and Salesforce/HubSpot for operations.

What is Liquid Web working on currently?

Active projects include large-scale WordPress and Laravel deployments, complex infrastructure architecture, datacenter audits, bare metal service integration, and partner channel expansion. Internal focus includes FP&A process improvements and lead-to-close conversion optimization.

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