Libra Energy Tech Stack

European distributor of solar, EV charging, and energy storage systems

Wholesale Velsen-Noord, Noord-Holland 51–200 employees Founded 2007 Privately Held

Libra Energy distributes renewable energy hardware (solar panels, inverters, EV chargers, batteries) across Europe from a 51–200-person operation in the Netherlands. The tech stack is marketing-forward (Google Ads, LinkedIn, Meta, Power BI, Looker Studio) with no enterprise backend tools visible—a pattern typical of B2B wholesale distributors heavily dependent on paid acquisition and partner enablement. Active hiring skews toward marketing and sales roles, concentrated in the Benelux and German markets, reflecting their focus on lead generation, installer activation, and e-commerce conversion.

Tech Stack 12 technologies

Core StackGoogle Ads Power BI Meta Ads LinkedIn Meta Instagram Google Analytics 4 Looker Studio Ahrefs Word Excel AFAS

What Libra Energy Is Building

◆Challenges

Optimizing paid media roi
Improving e-commerce conversion
Increasing b2b growth
Increasing roi for b2b campaigns
Optimizing conversion rates
Market penetration for home batteries
Maximizing marketing roi
Growth of installer customers

▲Active Projects

Implement marketing automation
Local marketing support for installers
Lead generation via paid media
Develop dashboards for data insights
Product training activations
Product introductions
Lead generation and conversion via external channels
E-commerce platform optimization
Installer customer activations
B2b paid advertising campaigns

Hiring Activity

Accelerating9 roles · 4 in 30d

Department

Marketing

Sales

Seniority

Mid

Senior

Junior

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About Libra Energy

Libra Energy is a wholesale distributor of renewable energy systems, specializing in solar panels, EV charging infrastructure, charging software, and energy storage for residential and commercial applications. Founded in 2007, the company operates across Europe with particular strength in the solar market. They position themselves as a logistics and quality-focused distributor, serving both direct customers and a network of installers. Current operational focus is on expanding B2B channels, improving paid media ROI, and scaling their e-commerce platform to drive installer and end-customer adoption.

HeadquartersVelsen-Noord, Noord-Holland

Company Size51–200 employees

Founded2007

Hiring MarketsNetherlands, Germany

Frequently Asked Questions

What is Libra Energy's main business?

Libra Energy is a wholesale distributor of renewable energy systems including solar panels, inverters, EV charging stations, charging software, and energy storage solutions across Europe.

Where is Libra Energy headquartered?

Libra Energy is headquartered in Velsen-Noord, Noord-Holland, Netherlands, and actively hires in the Netherlands and Germany.

What is Libra Energy currently working on?

Active projects include marketing automation implementation, lead generation via paid media, e-commerce platform optimization, installer customer activation programs, and B2B paid advertising campaigns.