Lateral Thinking Tech Stack

Experiential marketing and event production studio in Barcelona

Advertising Services Barcelona, Cataluña / Catalunya 11–50 employees Founded 1999 Self-Owned

Lateral Thinking is a Barcelona-based creative studio focused on experiential marketing, event production, and unconventional advertising. The tech stack is design-native (SketchUp, Rhino, AutoCAD, Vectorworks, Adobe Creative Cloud) with minimal cloud or data infrastructure — consistent with a hands-on, project-driven creative agency. Active hiring is concentrated in design roles, with senior-level positions leading the intake, suggesting expansion in execution capacity rather than new service lines.

Tech Stack 13 technologies

Core StackSketchUp AutoCAD Adobe Illustrator Adobe Creative Cloud Adobe Photoshop Rhino V-Ray Vectorworks Photoshop InDesign Excel Google Sheets Google Workspace

What Lateral Thinking Is Building

◆Challenges

Integrating sustainable design solutions
Process optimization and continuous improvement

▲Active Projects

Ephemeral spaces
Event architecture
Pop-up installations
Event production from concept to execution
Process optimization and continuous improvement of department
Pop-ups

Hiring Activity

Accelerating8 roles · 5 in 30d

Department

Design

Marketing

Administration

Ops

Other

Seniority

Senior

Mid

Intern

Notable leadership hires: Art Director

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About Lateral Thinking

Founded in 1999, Lateral Thinking operates as a self-owned creative agency specializing in experiential marketing, events, and branded activations. The company serves brands seeking unconventional advertising approaches, including pop-up installations, event architecture, and social communication strategy. With 11–50 employees based in Barcelona, the studio manages end-to-end event production from concept through execution. Current focus areas include ephemeral space design, process optimization, and integration of sustainable design practices into project workflows.

HeadquartersBarcelona, Cataluña / Catalunya

Company Size11–50 employees

Founded1999

Hiring MarketsSpain

Frequently Asked Questions

What design tools does Lateral Thinking use?

SketchUp, Rhino, V-Ray, AutoCAD, Vectorworks, and the full Adobe Creative Cloud suite (Photoshop, Illustrator, InDesign) for 3D visualization and graphic design work.

Where is Lateral Thinking located?

Barcelona, Cataluña, Spain. The company was founded in 1999 and remains self-owned, hiring exclusively in Spain.