LAFRETO Tech Stack

Multi-brand sporting goods e-commerce with European logistics operations

Online and Mail Order Retail Aubiere, Auvergnerhônealpes 51–200 employees Founded 2007 Privately Held

LAFRETO operates four specialized sports retail brands (winter, golf, eyewear, water sports) across France and internationally. The company is investing heavily in logistics infrastructure—hiring for a Logistics Director and scaling warehouse operations—while simultaneously modernizing its tech stack toward containerization (Docker, Kubernetes) and exploring AI-driven image management, indicating a shift from manual processes toward automation-first operations.

Tech Stack 21 technologies

Core StackPHP Bootstrap MySQL PostgreSQL RabbitMQ Docker GitLab CI/CD Kubernetes Power BI Symfony API Platform REST JSON Reflex Excel Sage X3 Photoshop

What LAFRETO Is Building

◆Challenges

Absence of key collaborator
Tight deadlines
New wms implementation
Optimizing logistics costs
Improving delivery lead times
Enhancing operational productivity
Reducing time to market
Improving visual workflow

▲Active Projects

Building extension project
New wms implementation
Digitalization and automation of logistics processes
Ai image management tool exploration
Visual workflow optimization

Hiring Activity

Accelerating5 roles · 4 in 30d

Department

Logistics

Engineering

Product

Seniority

Manager

Director

Junior

Senior

Notable leadership hires: Logistics Director

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About LAFRETO

LAFRETO owns and operates Glisshop, Monsieurgolf, Lunettes-de-soleil.fr, and Glisse Proshop, four e-commerce brands serving niche sporting goods verticals. Founded in 2007 (with Glisshop.com's origins in 1999), the company has grown through targeted acquisitions: Monsieurgolf in 2014 to counter winter seasonality, and Glisse Proshop in 2021 to diversify into water sports. Headquartered in Aubière with additional offices in Annecy, Villard-de-Lans, and Montpellier, LAFRETO generates 35% of revenue internationally. The business is scaling logistics operations while modernizing backend systems (PHP/Symfony stack on MySQL/PostgreSQL with RabbitMQ and Kubernetes infrastructure).

HeadquartersAubiere, Auvergnerhônealpes

Company Size51–200 employees

Founded2007

Hiring MarketsFrance

Frequently Asked Questions

What tech stack does LAFRETO use?

PHP, Symfony, MySQL, PostgreSQL, API Platform, RabbitMQ, Docker, Kubernetes, GitLab CI/CD, Bootstrap, and Power BI for analytics. Infrastructure leans on containerization and message queuing for order fulfillment.

Is LAFRETO hiring in logistics?

Yes. Logistics roles account for 3 of 5 active positions, including a Logistics Director. The company is actively scaling warehouse and supply-chain operations to support growth and cost optimization.

What is LAFRETO working on?

Key initiatives include a new warehouse management system implementation, digitalization of logistics processes, AI-powered image management tools, and visual workflow optimization to reduce time to market and improve delivery speed.