Full-service product developer for European consumer goods and private labels
Karsten International operates as a product development and supply-chain company serving manufacturers and retailers across non-food consumer goods and electronics. The hiring mix—weighted toward sales (8), design (5), and senior roles (9)—reflects a scaling go-to-market operation, while active projects reveal a heavy focus on marketplace penetration (bol.com strategy, advertising optimization, listing management). Pain points cluster around production efficiency (freight costs, shipping optimization) and compliance (product safety), paired with pressure to grow sales velocity on marketplace channels.
Based in Amsterdam, Karsten International is a 51–200-person product developer and private-label provider founded in 2006. The company partners with manufacturers seeking European market entry and retailers hunting consumer goods at scale. Service offerings span product development, logistics, brand development, e-commerce operations, and after-sales support. Karsten operates its own independent brands alongside white-label solutions, positioning itself as a bridge between production and retail distribution. The tech stack—Business Central for finance, AWS for infrastructure, Adobe suite for design, and social/marketplace tools—supports both internal operations and customer-facing e-commerce channels.
Business Central (ERP), AWS, Adobe Creative Cloud (Illustrator, InDesign, Premiere Pro, After Effects), Helium 10, Microsoft Office, and social/marketplace platforms including Instagram, LinkedIn, Meta, TikTok, and Canva.
Active projects include marketplace strategy and advertising optimization for bol.com, category expansion, product innovation roadmap development, packaging production, translation management, and supplier quality oversight.
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