Multi-brand fashion retailer scaling omnichannel operations across three labels
Just Brands operates three distinct fashion brands (PME Legend, Cast Iron Premium Denim, Vanguard) with a tech stack combining Magento and Salesforce Commerce Cloud for ecommerce, Monday.com for workflow, and business intelligence tools (Power BI, Tableau). The hiring mix—product-heavy with concurrent scaling in marketing and sales—paired with active projects around showroom openings, CRM strategy overhaul, and seasonal campaigns suggests the company is transitioning from pure manufacturing-focused brand ownership toward direct-to-consumer and omnichannel retail operations.
Notable leadership hires: CRM Lead
Just Brands is a privately held fashion holding company headquartered near Amsterdam, managing three lifestyle brands focused on denim and men's fashion. Founded in 1992, the company employs 201–500 people across product design, manufacturing partnerships, ecommerce, and retail. The business operates physical showrooms and stores alongside digital channels, with recent expansion projects including new store openings and renovations. Tech infrastructure centers on Magento for product management, Salesforce Commerce Cloud for sales, and Monday.com for cross-functional coordination, supported by analytics through Power BI and Tableau.
Monday.com (workflow), Magento and Salesforce Commerce Cloud (ecommerce), AWS (infrastructure), Power BI and Tableau (analytics), Figma and Storybook (design), ChannelEngine (fulfillment), and a custom PLM system for product lifecycle management.
Major initiatives include end-to-end CRM strategy redesign, product launches, seasonal transitions, new showroom and store openings, major marketing campaigns, and ecommerce conversion optimization. Projects signal a shift toward direct-to-consumer retail alongside wholesale partnerships.
Other companies in the same industry, closest in size