JOOLA Tech Stack

Table tennis and pickleball equipment, apparel, and accessories manufacturer

Sporting Goods Manufacturing Rockville, MD 201–500 employees Founded 1952 Privately Held

JOOLA manufactures table tennis and pickleball equipment, apparel, and accessories across a global footprint spanning the US, Germany, Brazil, and China. The tech stack reveals a supply-chain-first operation: NetSuite, SAP, Oracle Demantra, and Kinaxis sit alongside Salesforce and Shopify, indicating heavy investment in demand forecasting, inventory planning, and multi-channel sales. Active hiring in marketing, ops, and product—paired with projects targeting APAC content strategy, Amazon channel optimization, and production-time reduction—signals an aggressive push toward digital-first regional expansion and operational efficiency.

Tech Stack 38 technologies

Core StackJira NetSuite Salesforce Shopify Confluence AWS MuleSoft Canva Adobe Premiere Pro After Effects SAP Oracle Google Workspace Microsoft Office Excel Google Sheets Microsoft Project Amazon Seller Central Amazon Advertising Instacart Helium 10 Jungle Scout Celigo Adobe CapCut Final Cut Pro Boomi SAP IBP Oracle Demantra Kinaxis+8 more

What JOOLA Is Building

◆Challenges

Reducing delays and cost overruns
Improving communication and reducing misalignment
Scaling inventory management
Scalable integrations
Ensuring profitability and efficiency
Product responsibilities distributed across multiple roles
Misalignment and inefficiencies
Duplicated content
Last-minute rework
Optimizing digital sales performance

▲Active Projects

Comprehensive digital sales strategy
Enterprise applications ecosystem
Demand forecasting and inventory planning alignment
Enterprise systems roadmap
System interoperability and scalability
Apac content strategy
Apac content roadmap
Integrated 1p/3p amazon models
Campaign asset adaptation across apac markets
Reduction in production time for repeat tasks

Hiring Activity

Accelerating20 roles · 15 in 30d

Department

Marketing

Ops

Product

Sales

Engineering

Design

Seniority

Senior

Mid

Director

Junior

Intern

Lead

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About JOOLA

JOOLA is a 70-year-old sporting goods manufacturer founded in 1952, headquartered in Rockville, Maryland, with 201–500 employees. The company designs and sells equipment, apparel, and accessories for table tennis and pickleball to both professional and recreational players. JOOLA holds sponsorships across the Professional Pickleball Association and operates as an official table tennis sponsor for three Summer Games. The business is owned by Sport Squad, Inc., a certified minority-owned enterprise, and maintains a global distribution network with regional offices in the US, Germany, Brazil, and China.

HeadquartersRockville, MD

Company Size201–500 employees

Founded1952

Hiring MarketsVietnam, United States, Singapore, South Korea, India, Canada

Frequently Asked Questions

What tech stack does JOOLA use?

JOOLA runs NetSuite, SAP, and Oracle for ERP and demand planning; Salesforce and Shopify for sales and commerce; AWS for cloud infrastructure; and Amazon Seller Central for marketplace sales. Design tools include Adobe Creative Suite and Canva.

Where is JOOLA headquartered?

JOOLA is headquartered in Rockville, Maryland. The company also operates offices in Germany, Brazil, China, and the United States, plus hiring across Vietnam, Singapore, South Korea, India, and Canada.