Digital agriculture education platform reaching millions of Indian farmers
Indian Farmer operates a content-first education business for smallholder farmers, with a tech stack dominated by Adobe creative tools (Premiere Pro, After Effects, Photoshop) and distribution via YouTube, Instagram, and Meta—reflecting a video-production-heavy operation. The hiring surge (6 roles in 30 days, all junior-to-mid level) centers on design, marketing, and AI integration, suggesting they're scaling content production while experimenting with automation to unblock workflow bottlenecks that currently limit editing velocity.
Indian Farmer is a digital education platform founded in 2018 that reaches farmers and agricultural entrepreneurs across India through online courses, YouTube educational content, and social media. The company operates from Pune and focuses on practical, ROI-driven learning for farming technique improvement, agri-tech simplification, and sustainable agricultural practices. Their content footprint includes 5,000+ educational videos and structured online courses. The team is actively scaling production operations while integrating AI tools to improve editing and content workflow efficiency.
Adobe creative suite (Premiere Pro, After Effects, Photoshop, Illustrator, InDesign), YouTube, Instagram, LinkedIn, Twitter, Meta, and ChatGPT. The stack is heavily weighted toward video production and social media distribution.
Core projects include editing workflow and SOP development, editing software stack maintenance, AI tool integration, AI playbooks and SOP development, and learning design for their online course platform.
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