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I.C.C. International PCL Tech Stack

Thailand-based fashion and lifestyle distributor scaling omni-channel retail

Retail Apparel and Fashion Bang Phongphang, Bangkok 1,001–5,000 employees Founded 1964 Public Company

I.C.C. International is a 60-year-old Thai retailer and distributor pivoting from cosmetics-focused roots into multi-category fashion and consumer goods. The hiring surge is concentrated in marketing (nearly half of 25 active roles) and leadership positions, alongside active projects in e-commerce integration and omni-channel expansion—indicating a push to modernize retail operations beyond traditional wholesale distribution. Pain-point data reveals inventory management and sell-through optimization as core operational friction, consistent with a company scaling digital channels while managing legacy ERP systems.

Tech Stack 19 technologies

Core StackOracle SAP SketchUp Adobe Illustrator Power BI Adobe Photoshop Google Ads LinkedIn Recruiter Excel POS Microsoft Office 3ds Max Enscape V-Ray Photoshop PowerPoint Meta TikTok YouTube

What I.C.C. International PCL Is Building

Challenges

  • Cost efficiency
  • Overproduction risk
  • Bad debt exposure
  • Balancing inventory across channels
  • Optimizing sell-through
  • Cost negotiations for profitability
  • Misaligned performance frameworks
  • Enhancing digital adoption
  • Seamless system transitions from legacy platforms
  • Data privacy compliance

Active Projects

  • Seasonal product development planning
  • Campaign launches and service model upgrades
  • Distribution expansion
  • Channel expansion initiatives including e-commerce and omni-channel integration
  • Automation and process improvement initiatives
  • Seasonal campaign execution
  • New capsule collection development
  • Pms calendar execution
  • Integrating performance results with talent management
  • Enhancing digital adoption

Hiring Activity

Accelerating25 roles · 15 in 30d

Department

Marketing
12
HR
5
Sales
3
Design
2
Finance
2
Ops
1

Seniority

Director
6
Manager
6
Senior
6
Mid
4
Junior
3

Notable leadership hires: Brand Director, Accounting Director

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About I.C.C. International PCL

I.C.C. International is a public company and member of the Saha Group operating across Thailand and Southeast Asia. Originally established as a cosmetics distributor in 1964, the company rebranded in 1996 to reflect expansion into fashion apparel, lifestyle products, and consumer goods serving Thai retail and lifestyle segments. The operating footprint spans men's, women's, and children's fashion alongside food and household items. Current strategy centers on channel diversification—specifically e-commerce and omni-channel integration—paired with geographic expansion into Indochina, broader Southeast Asia, China, and international markets. The organization runs on Oracle and SAP for backend operations, with design teams using industry-standard 3D visualization (3ds Max, SketchUp, V-Ray) and marketing reliant on Meta, TikTok, and Google Ads for consumer reach.

HeadquartersBang Phongphang, Bangkok
Company Size1,001–5,000 employees
Founded1964
Hiring MarketsThailand

Frequently Asked Questions

What is I.C.C. International's core business?

I.C.C. International is a Thai fashion, apparel, and consumer goods distributor founded in 1964. Originally a cosmetics distributor, it now sells men's, women's, and children's fashion plus food and household items across Thailand and Southeast Asia.

What technology stack does I.C.C. use?

I.C.C. runs Oracle and SAP for enterprise operations, Power BI for analytics, and a design stack including 3ds Max, SketchUp, and V-Ray. Marketing campaigns run on Meta, TikTok, and Google Ads.

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