HSE operates a multi-channel live-commerce business spanning three TV networks, e-commerce, mobile app, and social platforms across German-speaking Europe. The tech stack reveals a traditional retail + media foundation (SAP, Adobe Creative Suite, Power BI, Tableau) layered with AWS cloud infrastructure and emerging AI/ML tooling (SageMaker, Bedrock, Claude, GPT, RAG) — suggesting an active push to automate design and forecasting workflows. Marketing-heavy hiring and active projects around generative design and process automation indicate internal effort to scale content production and operational efficiency.
HSE is a public live-commerce broadcaster based in Ismaning, Germany, founded in 1995. The company operates three TV channels (HSE, HSE Extra, HSE Trend) reaching 45 million households in Germany, Austria, and Switzerland, alongside an e-commerce platform, mobile app, and social-commerce channels. The product spans fashion, jewelry, beauty, wellness, household, and home goods, serving 1.2 million active customers. Around 800 direct employees support operations; the company also indirectly creates over 1,700 jobs through logistics, call-center, and tech-development partners. HSE has been majority-owned by Providence Equity Partners since 2012.
SAP (ERP), Adobe Creative Cloud (design), AWS (cloud), Snowflake (data warehouse), Power BI and Tableau (analytics), Python and ML tools including SageMaker, Bedrock, Claude, and GPT for automation and AI workflows.
Ismaning, Bavaria, Germany. All active hiring is currently in Germany.
Other companies in the same industry, closest in size