Publishing house scaling illustrated books and brand products globally
Hungry Minds is a London-based publisher built around a single breakout title that has sold over 100,000 copies worldwide and raised $3.5 million on Kickstarter. The hiring surge is heavily weighted toward marketing (5 open roles) and focused on e-commerce, affiliate channels, and campaign optimization—reflecting a shift from product-first to growth-first operations. Pain points cluster around scaling sales, channel ROI, and cross-functional execution, suggesting the company is hitting operational friction as it moves from one hit to a portfolio play.
Notable leadership hires: Art Director
Hungry Minds publishes visually rich, narrative-driven books positioned at the intersection of education, art, and entertainment. Their flagship title—a hand-drawn encyclopedia on rebuilding civilization—became a bestseller across multiple markets and demonstrated strong direct-to-consumer appetite via Kickstarter and e-commerce. The company operates as a small, multi-disciplinary team spanning artists, designers, writers, and product operators. Current focus is on launching new products, expanding into new geographies (notably Spanish-language markets), and building recurring revenue through affiliate partnerships and digital channels.
Primarily Adobe Creative Suite (Photoshop, Illustrator, After Effects), Shopify for e-commerce, and Google Analytics, Meta Ads, and TikTok Ads for performance marketing and audience reach.
London, United Kingdom. Founded in 2020, the company is a public entity with 11–50 employees and actively expanding its team.
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