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HOTELEX Tech Stack

Asia's largest hospitality trade show operator with 30+ years of history

Events Services Shanghai 201–500 employees Public Company

HOTELEX runs one of the world's largest hospitality equipment and foodservice exhibitions, drawing over 283,000 attendees to its 2024 event. The company's hiring lean heavily toward marketing and sales roles at manager and director level, while active projects cluster around multi-channel promotion, trade matching, and community engagement—a profile typical of event operators scaling attendance and sponsorship revenue. Pain-point data (user stickiness, new partnerships, conference topic expansion) suggests growth is hitting friction points common to mature trade shows seeking fresh audience segments.

Tech Stack 10 technologies

Core StackSalesforce Sketch Figma Adobe Illustrator Microsoft Office Adobe Photoshop WeChat PowerPoint Excel

What HOTELEX Is Building

Challenges

  • Meet sales targets
  • Increasing user stickiness
  • Promoting active user growth
  • Community scale growth
  • Grow conference revenue
  • Identifying new partnership opportunities
  • User acquisition
  • User retention
  • User conversion
  • Conference topic expansion

Active Projects

  • Large summit organization
  • Multi-channel marketing campaigns
  • Channel development and integration marketing
  • Member themed marketing activities
  • Trade matching events
  • Community growth initiatives
  • Integrated marketing for trade shows
  • Market promotion planning
  • Website, mini-program, app product planning
  • Online/offline procurement meetings

Hiring Activity

Decelerating30 roles · 7 in 30d

Department

Marketing
12
Sales
12
Executive
2
Ops
2
Design
1
Product
1

Seniority

Manager
13
Director
6
Mid
4
Senior
4
Junior
3

Notable leadership hires: Conference Director

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About HOTELEX

HOTELEX operates a major international hospitality trade exhibition based in Shanghai, with over three decades of market presence. The 2024 edition hosted 283,046 attendees, including 15,761 international visitors, across hotel supplies, foodservice equipment, wine, coffee, and fine-food categories. The company serves equipment suppliers, hospitality operators, and international buyers seeking China-focused sourcing. Beyond the physical event, HOTELEX operates digital channels (website, mini-program, mobile app) and runs trade-matching platforms, community initiatives, and themed member activities to drive year-round engagement.

HeadquartersShanghai
Company Size201–500 employees
Hiring MarketsChina

Frequently Asked Questions

How many people attended HOTELEX 2024?

The 2024 edition attracted 283,046 total attendees, with 15,761 international visitors, representing record international participation for the event.

What technology does HOTELEX use?

The company uses Microsoft Office, Salesforce, Adobe Creative Suite (Photoshop, Illustrator, Figma, Sketch), and WeChat for operations, marketing, and customer engagement.

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