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Híbrido - a Smollan company Tech Stack

Digital commerce consultancy for Latin American brands on VTEX, Adobe, and retail media platforms

Technology, Information and Internet Brusque, Santa Catarina 51–200 employees Founded 2013 Privately Held

Híbrido is a digital commerce consultancy operating across D2C, B2B, and marketplace channels in Latin America, certified on VTEX, Adobe, Google, and Meta. The tech stack reflects a platform-first consulting model: heavy use of VTEX (including VTEX IO), Adobe Commerce, and major ad platforms (Google Ads, Meta, Amazon Ads, TikTok Ads), paired with analytics (Google Analytics, Power BI, Pentaho) and standard development tools (Node.js, React, Python, SQL). Active hiring across marketing, product, and engineering with mid-to-senior weighting suggests scaling delivery capacity and internal capability gaps around data governance and process automation — both top pain points.

Tech Stack 27 technologies

Core StackClickUp Jira Trello Node.js React Asana Magento Power BI Python JavaScript TypeScript Google Ads Google Analytics Amazon Ads TikTok Ads Adobe VTEX Google Meta SQL Git REST Pentaho Data Integration VTEX IO HTML CSS Facebook Ads Manager

What Híbrido - a Smollan company Is Building

Challenges

  • Improving sales performance
  • Brand recognition
  • Data governance alignment
  • Commercial growth
  • Manual process automation
  • Expanding account revenue
  • Scalable integration implementations
  • Go-live process coordination
  • Meeting client revenue targets
  • Optimizing media spend roi

Active Projects

  • Marketplace strategy and positioning
  • Retail media strategy
  • Data governance alignment
  • Process automation project
  • Go-live process for vtex stores
  • Integration of new functionalities

Hiring Activity

Accelerating10 roles · 6 in 30d

Department

Marketing
3
Engineering
2
Product
2
Sales
2
Data
1

Seniority

Mid
4
Senior
4
Junior
1
Lead
1
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About Híbrido - a Smollan company

Híbrido is a digital commerce consultancy based in Brusque, Brazil, serving global brands and regional enterprises across Latin America. Founded in 2013, the company operates as Smollan's regional partner, inheriting access to Smollan's 90,000-person global network and WPP shareholder backing. Core services span e-commerce strategy, platform implementation (VTEX, Adobe, Magento), marketing technology (Google Analytics, paid media), and retail media operations. Current project focus includes marketplace strategy, retail media positioning, data governance, and VTEX store go-live coordination. The 51–200 employee base operates primarily in Brazil.

HeadquartersBrusque, Santa Catarina
Company Size51–200 employees
Founded2013
Hiring MarketsBrazil

Frequently Asked Questions

What platforms does Híbrido specialize in?

VTEX (including VTEX IO), Adobe Commerce, Magento, plus certified expertise on Google, Meta, and Amazon ad platforms. Google Analytics and Power BI for analytics.

What is Híbrido working on?

Marketplace strategy, retail media positioning, data governance alignment, process automation, VTEX store go-lives, and integration implementations for client brands.

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