Global consumer products portfolio across home, outdoor, beauty, and wellness
Helen of Troy is a public consumer products manufacturer operating 55+ branded lines across home comfort, personal care, and wellness categories. The tech stack reveals a traditional manufacturing enterprise: Oracle ERP (with Cloud migration underway), Salesforce for CRM, Manhattan WMS for supply chain, and emerging data infrastructure (Power BI adoption, Snowflake migration in planning). Hiring velocity is steady across sales, engineering, and marketing, with active work on supply-chain optimization, retail sales acceleration, and data accuracy—pointing to operational scaling rather than product transformation.
Notable leadership hires: Human Resources Director, Sales Director, Director Sales, Motion Art Director
Helen of Troy Limited (NASDAQ: HELE) manufactures and markets consumer products across home, outdoor, beauty, and wellness segments, distributing through retail and wholesale channels globally. The company operates a multi-brand portfolio built over 55+ years, with presence in 13+ countries including the US, UK, Mexico, Asia-Pacific, and Europe. Operations are anchored in El Paso, Texas. The organization runs on Oracle ERP systems (transitioning to cloud), Manhattan WMS for warehouse management, Salesforce for sales operations, and is modernizing business intelligence with Power BI. Current focus areas include trade marketing calendars, in-store promotions, new product development, quality engineering, and supply-chain efficiency.
Oracle ERP, Oracle Fusion Cloud, Manhattan WMS, Salesforce, Power BI, AWS, Workday, Anaplan, and EDI systems. Currently adopting Power BI for analytics and planning Snowflake migration.
Headquarters in El Paso, Texas. Active hiring and operations in 13 countries: United States, United Kingdom, China, Mexico, Vietnam, Japan, Malaysia, Thailand, Peru, France, Cambodia, Australia, and Switzerland.
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