DIY printables and templates marketplace with multi-channel distribution
Hadley Designs operates a printables and templates marketplace built on Shopify + Amazon Seller Central, with distribution across TikTok Shop, Meta, and emerging creator partnerships. The hiring mix is design-heavy (13 roles) paired with marketing (11) and sales (9), reflecting a creator-led growth model—projects include creator activation systems and hook/script development, while pain points cluster around scaling that creator affiliate ecosystem and maintaining search visibility across crowded product categories.
Notable leadership hires: Finance Director, Hiring Operations Lead, Ecommerce Director
Hadley Designs sells downloadable invitations, printables, and home decor templates through a direct-to-consumer model. Customers select from hundreds of templates, customize them, and print on-demand in whatever quantity they need—positioned as an alternative to bulk-order retailers. The business operates across Shopify, Amazon, and TikTok Shop, with active expansion into creator-affiliate channels. Headquarters in Dallas; team distributed across 16+ countries with notable leadership in ecommerce, finance, and hiring operations.
Shopify for e-commerce, Amazon Seller Central for marketplace distribution, AWS infrastructure, Klaviyo for email, ClickUp for project management, and TikTok/Meta ads for customer acquisition.
Dallas, Texas. Founded in 2014 as a privately held company with 2–10 employees on staff and distributed hiring across North America, Latin America, Eastern Europe, and Southeast Asia.
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