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Grupo Ric Paraná Tech Stack

Regional media conglomerate with TV, radio, digital, and influencer platforms across Paraná

Broadcast Media Production and Distribution Curitiba, Paraná 501–1,000 employees Founded 1987 Privately Held

Grupo RIC operates a multi-channel broadcast and digital ecosystem anchored in four Record TV affiliates, three radio stations, and digital properties (portal, TOPVIEW streaming, Spark influencer network). The hiring profile is sales-and-marketing-heavy (35 of 47 open roles), with active projects spanning short-form video production, campaign reporting, and KPI dashboards—reflecting a shift toward data-driven campaign optimization and direct-response measurement across traditional and digital channels.

Tech Stack 19 technologies

Core StackWordPress Canva Google Analytics Jira Asana Monday.com Trello Adobe Premiere Pro Power BI WhatsApp LinkedIn CapCut Google Search Console Notion Excel Google Sheets Google Analytics 4 Looker Studio SQL

What Grupo Ric Paraná Is Building

◆Challenges

Meeting sales targets
Reducing rework and scope noise
Reducing delay risks
Managing capacity constraints
Identifying new market segments
Monitoring market trends
Reducing costs
Optimizing resources
Improving response time
Improving roi measurement

▲Active Projects

Content creation for grupo ric social media
Sales strategy development
Client portfolio expansion
Contract negotiation
Video capture and editing for journalistic content
Digital coverage of institutional actions, events, activations, and special programs
Video editing and production for short-form content
Automated kpi dashboards
Campaign performance reporting
Video production for grupo ric events

Hiring Activity

Steady45 roles · 20 in 30d

Department

Sales

20

Marketing

15

Media

4

Communications

1

Content

1

Data

1

Finance

1

HR

1

Seniority

Mid

28

Intern

10

Junior

6

Senior

2

Manager

1

Notable leadership hires: Chief Editor

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About Grupo Ric Paraná

Founded in 1987, Grupo RIC is one of Paraná's largest media groups and the only regional broadcaster operating across complementary platforms that reach diverse demographics from mass market to high-income audiences. The company distributes content through four TV stations (affiliated with Rede Record), three radio stations, a web portal, a streaming platform (TOPVIEW), and a digital influencer network (Spark). The organization spans 501–1,000 employees and serves local communities in Curitiba, Maringá, Londrina, and Cascavel with news, entertainment, and locally-rooted programming. Recent operational focus includes automated KPI tracking, sales pipeline expansion, and short-form content production for social platforms.

HeadquartersCuritiba, Paraná

Company Size501–1,000 employees

Founded1987

Hiring MarketsBrazil

Frequently Asked Questions

What is Grupo RIC's tech stack?

Grupo RIC uses WordPress, Google Analytics 4, Looker Studio, Power BI, Jira, Asana, Monday.com, and Adobe Premiere Pro for content and campaign management, plus SQL and Excel for data work.

What platforms does Grupo RIC operate?

Four Record TV affiliates (Curitiba, Maringá, Londrina, Oeste), three Jovem Pan radio stations, RIC Mais portal, TOPVIEW streaming, and Spark (influencer network), plus an Institute for social action.